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Growth Hacking has advanced towards Growth Marketing to combine digital marketing techniques with the implementation of the Growth Hacking Funnel, which allows identifying the return of each of the actions carried out. Lean thinking is the growth engine that powers disruption. The Master in Marketing Automation & Growth Hacking provides the student with the necessary tools to generate a culture of growth, identifying the most efficient levers to activate. To achieve this objective, the Master is divided into three key blocks to establish strategies and know how to carry them out: o Analytics, Metrics, Strategy, research, and identification of growth levers o Digital marketing techniques (Search Marketing, Paid media, UX & CRO, remarketing and email marketing) o Conversion Funnel and AARRR Metrics (Acquisition, Activation, Retention, Revenue, and Referral)
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
Growth Hacking has advanced towards Growth Marketing to combine digital marketing techniques with the implementation of the Growth Hacking Funnel, which allows identifying the return of each of the actions carried out. Lean thinking is the growth engine that powers disruption. The Master in Marketing Automation & Growth Hacking provides the student with the necessary tools to generate a culture of growth, identifying the most efficient levers to activate. To achieve this objective, the Master is divided into three key blocks to establish strategies and know how to carry them out: o Analytics, Metrics, Strategy, research, and identification of growth levers o Digital marketing techniques (Search Marketing, Paid media, UX & CRO, remarketing and email marketing) o Conversion Funnel and AARRR Metrics (Acquisition, Activation, Retention, Revenue, and Referral)
Admission Requirements
10 Months
Apr
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Master in Marketing Automation & Growth Hacking
IEBS Digital School, Barcelona, Spain
10 monthsProgramme duration
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
The Master in Marketing Automation & Growth Hacking provides the student with the necessary tools to generate a culture of growth, identifying the most efficient levers to activate. To achieve this objective, the Master is divided into three key blocks to establish strategies and know how to carry them out:
o Analytics, Metrics, Strategy, research, and identification of growth levers
o Digital marketing techniques (Search Marketing, Paid media, UX & CRO, remarketing and email marketing)
o Conversion Funnel and AARRR Metrics (Acquisition, Activation, Retention, Revenue, and Referral)
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
Online
The Master in Marketing Automation & Growth Hacking provides the student with the necessary tools to generate a culture of growth, identifying the most efficient levers to activate. To achieve this objective, the Master is divided into three key blocks to establish strategies and know how to carry them out:
o Analytics, Metrics, Strategy, research, and identification of growth levers
o Digital marketing techniques (Search Marketing, Paid media, UX & CRO, remarketing and email marketing)
o Conversion Funnel and AARRR Metrics (Acquisition, Activation, Retention, Revenue, and Referral)
Admission Requirements
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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