Master of Science in Marketing Analytics

The world of marketing is constantly on the move, thanks to the internet, social media, digital technologies, and big data. Successful marketers have to stay at the leading edge of new forms of marketing, technology, and analytics.
Illinois Tech’s Master of Science in Marketing Analytics program teaches students the latest technologies and techniques to gather and analyze data, generate insights, and develop marketing strategies that expand a company’s customer base and market share.
You’ll be prepared for a career in a fast-growing occupation by a program that is ranked #22 among all master’s in marketing programs in the United States by TFE Times.
Through Illinois Tech’s one-of-a-kind Elevate program, you are guaranteed hands-on experiences throughout your graduate education, such as virtual and in-person internships, and personalized guidance from a career adviser, academic mentor, and alumni coach.