User Experience and Service Design MA, MSc 12 months Postgraduate Programme By Loughborough University |TopUniversities
Programme Duration

12 monthsProgramme duration

Tuitionfee

31,900 GBPTuition Fee/year

Application Deadline

24 Aug, 2026Application Deadline

Starting Month

SepStarting Month

Programme overview

Main Subject

Art and Design

Degree

Other

Study Level

Masters

Study Mode

On Campus

Our User Experience and Service Design programme is offered as either an MA or an MSc – you can choose. This advanced degree will develop your knowledge, skills and practice in Experience (UX) Design, Service Design and Interaction Design. Our modules will teach you how to (1) undertake user research, (2) identify opportunities for creating great user experiences and (3) design transformative products/services. You will also work with industry clients and develop material for your portfolio.

The MA/MSc User Experience and Service Design equips students to become human-centred designers within the industry and empowers them to design socially and environmentally responsible products and services. The programme's content will enable you to develop your skills and competencies in both the creative and analytical aspects of UX whilst working on a diverse range of projects. This includes the opportunity to design experiences that embed digital in the physical world, take an empathic and systemic worldview, and use the opportunities presented by new technologies such as artificial intelligence (AI) and extended reality (XR) to design compelling product and service experiences.

You will develop key skills in user experience design principles and practice, including design research methods, systems thinking, service design, interactive prototyping, video prototyping, experience prototyping, interaction design, social design, storytelling, teamwork, and project management. You will further develop your UX research and design practice skills within an evidence-based major project.

The MA/MSc in User Experience and Service Design is offered alongside a parallel MSc/MA in User Experience Design programme. The User Experience and Service Design program specifically includes Systems Thinking and Service Design, so it has a broad worldview of user experience design. The parallel User Experience Design programme includes Usability and a range of optional specialisms instead of Service Design. 

Both programmes can be completed as either an MSc or MA at your choice. Doing a programme as an MA means you will be creative and big thinking. If you do this programme as an MSc, you will focus more on empirical investigation and data analysis.

Programme overview

Main Subject

Art and Design

Degree

Other

Study Level

Masters

Study Mode

On Campus

Our User Experience and Service Design programme is offered as either an MA or an MSc – you can choose. This advanced degree will develop your knowledge, skills and practice in Experience (UX) Design, Service Design and Interaction Design. Our modules will teach you how to (1) undertake user research, (2) identify opportunities for creating great user experiences and (3) design transformative products/services. You will also work with industry clients and develop material for your portfolio.

The MA/MSc User Experience and Service Design equips students to become human-centred designers within the industry and empowers them to design socially and environmentally responsible products and services. The programme's content will enable you to develop your skills and competencies in both the creative and analytical aspects of UX whilst working on a diverse range of projects. This includes the opportunity to design experiences that embed digital in the physical world, take an empathic and systemic worldview, and use the opportunities presented by new technologies such as artificial intelligence (AI) and extended reality (XR) to design compelling product and service experiences.

You will develop key skills in user experience design principles and practice, including design research methods, systems thinking, service design, interactive prototyping, video prototyping, experience prototyping, interaction design, social design, storytelling, teamwork, and project management. You will further develop your UX research and design practice skills within an evidence-based major project.

The MA/MSc in User Experience and Service Design is offered alongside a parallel MSc/MA in User Experience Design programme. The User Experience and Service Design program specifically includes Systems Thinking and Service Design, so it has a broad worldview of user experience design. The parallel User Experience Design programme includes Usability and a range of optional specialisms instead of Service Design. 

Both programmes can be completed as either an MSc or MA at your choice. Doing a programme as an MA means you will be creative and big thinking. If you do this programme as an MSc, you will focus more on empirical investigation and data analysis.

Admission Requirements

4.5+
65+
6.5+
180+
120+
3.3+
A 2:1 honours degree (or equivalent international qualification). We consider students from a range of disciplines relevant to User Experience Design (including Art and Design, Computer Science, Media, Psychology, Business).

24 Aug 2026
1 Year
Sep

  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fees

Domestic
13,700 GBP
International
31,900 GBP

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