Programme overview
Degree
Other
Study Level
Bachelor's
Study Mode
On Campus
They are creative professionals with a comprehensive command of design, image, and branding. They create and develop brands, advertising campaigns, corporate identity, and digital communications for products, services, companies, and institutions at a national and international level.
What do you study in a graphic design degree? What is graphic design?
The Graphic Design program trains professionals capable of creating and conveying messages and communicating ideas through a visual concept or design, integrating design, technology, art, and communication. The subjects studied in graphic design allow students to learn about the following topics:
- Fundamentals of graphic design: fundamental principles and theory of design, composition, typography and color.
- Design software: tools such as Adobe Photoshop, Illustrator, InDesign, and other applications.
- Illustration Design: Hand and digital drawing and illustration techniques.
- Corporate image design, corporate identity and branding: creation and management of brand identity, elements and logos.
- Digital, web and multimedia design: website design, app design, user interfaces, animation, interactive graphics and multimedia elements.
- Packaging and label design: packaging and container design.
- Animation and digital design: knowledge and techniques of animation and design for the creation of multimedia content and motion graphics, websites, apps, platforms and digital content, advertisements and films.
- Editorial Design: design and layout of brochures, books, magazines, newspapers, among others
- Design management: skills to start, lead and manage companies and teams.
- Advertising design: design of printed, digital or multimedia advertisements or events for different media, campaigns, photography, art, editing.
Programme overview
Degree
Other
Study Level
Bachelor's
Study Mode
On Campus
They are creative professionals with a comprehensive command of design, image, and branding. They create and develop brands, advertising campaigns, corporate identity, and digital communications for products, services, companies, and institutions at a national and international level.
What do you study in a graphic design degree? What is graphic design?
The Graphic Design program trains professionals capable of creating and conveying messages and communicating ideas through a visual concept or design, integrating design, technology, art, and communication. The subjects studied in graphic design allow students to learn about the following topics:
- Fundamentals of graphic design: fundamental principles and theory of design, composition, typography and color.
- Design software: tools such as Adobe Photoshop, Illustrator, InDesign, and other applications.
- Illustration Design: Hand and digital drawing and illustration techniques.
- Corporate image design, corporate identity and branding: creation and management of brand identity, elements and logos.
- Digital, web and multimedia design: website design, app design, user interfaces, animation, interactive graphics and multimedia elements.
- Packaging and label design: packaging and container design.
- Animation and digital design: knowledge and techniques of animation and design for the creation of multimedia content and motion graphics, websites, apps, platforms and digital content, advertisements and films.
- Editorial Design: design and layout of brochures, books, magazines, newspapers, among others
- Design management: skills to start, lead and manage companies and teams.
- Advertising design: design of printed, digital or multimedia advertisements or events for different media, campaigns, photography, art, editing.
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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