48 monthsProgramme duration
MarStarting Month
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Study a unique degree that prepares you to lead in marketing and advertising, with excellent skills in integrated communications and digital business. On the one hand, you will receive outstanding training in all key aspects of advertising: media planning, creative writing and advertising copywriting, advertising management, branding, consumer behavior, media relations, point-of-sale advertising, digital advertising, and more.
On the other hand, you will learn to manage and implement marketing campaigns: B2B marketing, digital marketing, public relations, promotional marketing, direct marketing, marketing analytics, e-business, and more.
With the Bachelor's Degree in Marketing and Advertising, you will develop your managerial skills and prepare to lead companies, teams, and creative and innovative projects.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Study a unique degree that prepares you to lead in marketing and advertising, with excellent skills in integrated communications and digital business. On the one hand, you will receive outstanding training in all key aspects of advertising: media planning, creative writing and advertising copywriting, advertising management, branding, consumer behavior, media relations, point-of-sale advertising, digital advertising, and more.
On the other hand, you will learn to manage and implement marketing campaigns: B2B marketing, digital marketing, public relations, promotional marketing, direct marketing, marketing analytics, e-business, and more.
With the Bachelor's Degree in Marketing and Advertising, you will develop your managerial skills and prepare to lead companies, teams, and creative and innovative projects.
Admission Requirements
Scholarships
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