BA in Journalism with a Concentration in Strategic Communications Undergraduate Programme By University of North Texas |TopUniversities

BA in Journalism with a Concentration in Strategic Communications

Main Subject Area

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

This program involves bringing together messages, media channels and audiences. Strategic communicators are responsible for managing communication channels, developing media strategies and building brand image for ad/PR/marketing agencies, profit and non-profit corporations, governments, schools, hospitals, professional sports teams, and other organizations. The strategic communication concentration emphasizes advertising and public relations. This program prepares students to work in a wide variety of advertising, public relations and integrated communication careers. The strong foundation provided by Mayborn's core coursework also equips students with the fundamental writing, research and critical thinking skills to find work at a variety of jobs outside the media industry or to enter graduate or law studies.

Programme overview

Main Subject

Business and Management Studies

Degree

BA

Study Level

Undergraduate

This program involves bringing together messages, media channels and audiences. Strategic communicators are responsible for managing communication channels, developing media strategies and building brand image for ad/PR/marketing agencies, profit and non-profit corporations, governments, schools, hospitals, professional sports teams, and other organizations. The strategic communication concentration emphasizes advertising and public relations. This program prepares students to work in a wide variety of advertising, public relations and integrated communication careers. The strong foundation provided by Mayborn's core coursework also equips students with the fundamental writing, research and critical thinking skills to find work at a variety of jobs outside the media industry or to enter graduate or law studies.

Admission Requirements

6.5+
Students must have a minimum score of 550 in paper based TOEFL and CAE score should be B or higher.

Jan-2000

Domestic
0 USD
International
0 USD

Scholarships

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