Bachelor of Arts Major in Communication Program By University of the Pacific | Top Universities

Bachelor of Arts Major in Communication

Bachelor of Arts Major in Communication

  • QS World University Rankings
  • Degree Other
  • Study Level Bachelors
  • Duration 48 months
  • Scholarships No
Mission The mission of the Department of Communication is to prepare students in the strategic use of communication for the public good as leaders in their local and global communities. Students develop a better understanding of communication theory and research methodologies as well as their proficiency in oral, written and mediated communication. Career Opportunities Coursework in the Department of Communication provides preparation for careers in public relations, broadcasting, journalism, media management, teaching, speech writing, law, labor relations, personnel development, international relations, and many other professional areas. Communication Major The major is designed to encompass a balance of communication theory and application courses. Fundamental skill-building courses are the foundation of the major program, so that students work toward the improvement of their communication competencies, while increasing their knowledge and experience in preparation for communication professions. Experiential Learning Opportunities Pacific Speech and Debate Society. For over seven decades, Pacific has competed with distinction in intercollegiate speech and debate. The Pacific teams regularly compete on the regional, national and international level, and have compiled enviable records. The Communication Department offers forensics scholarships to students who have demonstrated a high level of performance proficiency and require financial assistance. Broadcasting: KPAC 89.7 FM is the student-operated low wattage radio station on campus. Pacific TV 2 is the closed circuit television station on campus. Both stations offer students experience in advertising sales, announcing, producing, and directing for a student audience. The Pacifican. The Pacifican is a student-managed independent weekly newspaper. This publication serves as a laboratory for those interested in pursuing careers in journalism. PRSSA. The University of the Pacific boasts a chapter of the Public Relations Student Society of America (PRSSA), founded in 1980. Serious public relations students meet monthly to hear professionals, invited from San Francisco and other major market areas, to discuss contemporary public relations topics. Members also form teams, to enter competition, and attend the national PRSSA conference. PACIFIC PRSSA teams have distinguished themselves over the years by placing in national competition. Communication Competence 1. The ability to research, organize, and deliver speeches and oral presentations effectively. 2. The ability to write clearly, critically and persuasively. 3. The ability to work and collaborate in teams toward a common goal. Analytic Capacity 1. The ability to analyze and evaluate scholarly communication literature. 2. The ability to apply communication theories, concepts, or principles of best practice and research methods to study or solve communication issues and problems. Media Literacy & Technology 1. The ability to analyze and evaluate the impacts of mediated communication on individuals and society. 2. The ability to choose and appropriately use media and communication technologies for different goals and purposes. Ethics 1. The ability to analyze and evaluate ethical issues in communication.

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