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The MSc in Marketing Practice is a comprehensive intensive masters programme offering students the unique opportunity to gain practical experience working with real clients on real projects, while also obtaining a masters from Ireland’s top graduate business school. Students work as “marketing advisors” in the Marketing Development Practice (MDP), a marketing and business training agency, providing business marketing solutions to a wide range of companies, from start-ups and non-profit organisations to large multinational companies. Operating on the premise of “action-based learning”, students put the theory they learn during lectures into action, working with guidance from experienced industry professionals and managers. Projects include conducting market research, creating marketing and digital strategies, as well as implementing marketing plans and events. The combination of learning marketing theory and then applying it to real work with clients, is unique, setting both the course and its students apart. Students receive one-to-one guidance and support from managers, enabling them to develop confidence both personally and professionally. The programme develops students’ essential marketing skill-base in areas such as research, creative problem-solving, strategic planning, critical thinking, teamwork, client management and effective communications. Students are linked to a strong global alumni community providing them with the opportunity to network and seek mentorship, equipping them with tools to build their own career path once leaving the programme. The programme is suited to graduates from all disciplines, both business and non-business, who are interested in pursuing a career in business or marketing and who want to kick start their career with real work experience. The course transforms students into competent marketing professionals, through the development of both professional and personal skills, which can be taken into any industry. Follow us on LinkedIn and Instagram to learn more about the MSc in Marketing Practice.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The MSc in Marketing Practice is a comprehensive intensive masters programme offering students the unique opportunity to gain practical experience working with real clients on real projects, while also obtaining a masters from Ireland’s top graduate business school. Students work as “marketing advisors” in the Marketing Development Practice (MDP), a marketing and business training agency, providing business marketing solutions to a wide range of companies, from start-ups and non-profit organisations to large multinational companies. Operating on the premise of “action-based learning”, students put the theory they learn during lectures into action, working with guidance from experienced industry professionals and managers. Projects include conducting market research, creating marketing and digital strategies, as well as implementing marketing plans and events. The combination of learning marketing theory and then applying it to real work with clients, is unique, setting both the course and its students apart. Students receive one-to-one guidance and support from managers, enabling them to develop confidence both personally and professionally. The programme develops students’ essential marketing skill-base in areas such as research, creative problem-solving, strategic planning, critical thinking, teamwork, client management and effective communications. Students are linked to a strong global alumni community providing them with the opportunity to network and seek mentorship, equipping them with tools to build their own career path once leaving the programme. The programme is suited to graduates from all disciplines, both business and non-business, who are interested in pursuing a career in business or marketing and who want to kick start their career with real work experience. The course transforms students into competent marketing professionals, through the development of both professional and personal skills, which can be taken into any industry. Follow us on LinkedIn and Instagram to learn more about the MSc in Marketing Practice.
Admission Requirements
65+
185+
7+
100+
Candidates must have an honours degree in Business or another discipline. Candidates will be required to attend a single interview. A short statement (300 words) entitled "Why I should be accepted on the MSc Marketing Practice Degree" should also be submitted. Acceptance is subject to demonstration of an aptitude in marketing. *Ideally suited to students coming directly from undergraduate studies, or with less than 3 years' work experience Applications from international students are welcome but competency in English is essential. * Experiential learning and research skills are paramount for students during this masters, in addition students must also successfully work in collaboration with professional communities and external stakeholders. This requires forming relationships with peers and faculty alongside developing a professional identity, thus we would not recommend this course for graduates with more than 3 years professional experience. Graduates with an excess of three years work experience should consider our Full time MBA programme.
11 Months
Sep
Candidates are required to submit references or letter(s) of recommendation for acceptance
Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
15,760 EUR
International
22,600 EUR
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
MSc in Marketing Practice
UCD Belfield Campus, Dublin, Ireland
11 monthsProgramme duration
22,600 EURTuition Fee/year
MarketingMain Subject Area
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Students work as “marketing advisors” in the Marketing Development Practice (MDP), a marketing and business training agency, providing business marketing solutions to a wide range of companies, from start-ups and non-profit organisations to large multinational companies.
Operating on the premise of “action-based learning”, students put the theory they learn during lectures into action, working with guidance from experienced industry professionals and managers. Projects include conducting market research, creating marketing and digital strategies, as well as implementing marketing plans and events. The combination of learning marketing theory and then applying it to real work with clients, is unique, setting both the course and its students apart.
Students receive one-to-one guidance and support from managers, enabling them to develop confidence both personally and professionally. The programme develops students’ essential marketing skill-base in areas such as research, creative problem-solving, strategic planning, critical thinking, teamwork, client management and effective communications. Students are linked to a strong global alumni community providing them with the opportunity to network and seek mentorship, equipping them with tools to build their own career path once leaving the programme.
The programme is suited to graduates from all disciplines, both business and non-business, who are interested in pursuing a career in business or marketing and who want to kick start their career with real work experience. The course transforms students into competent marketing professionals, through the development of both professional and personal skills, which can be taken into any industry.
Follow us on LinkedIn and Instagram to learn more about the MSc in Marketing Practice.
Programme overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Students work as “marketing advisors” in the Marketing Development Practice (MDP), a marketing and business training agency, providing business marketing solutions to a wide range of companies, from start-ups and non-profit organisations to large multinational companies.
Operating on the premise of “action-based learning”, students put the theory they learn during lectures into action, working with guidance from experienced industry professionals and managers. Projects include conducting market research, creating marketing and digital strategies, as well as implementing marketing plans and events. The combination of learning marketing theory and then applying it to real work with clients, is unique, setting both the course and its students apart.
Students receive one-to-one guidance and support from managers, enabling them to develop confidence both personally and professionally. The programme develops students’ essential marketing skill-base in areas such as research, creative problem-solving, strategic planning, critical thinking, teamwork, client management and effective communications. Students are linked to a strong global alumni community providing them with the opportunity to network and seek mentorship, equipping them with tools to build their own career path once leaving the programme.
The programme is suited to graduates from all disciplines, both business and non-business, who are interested in pursuing a career in business or marketing and who want to kick start their career with real work experience. The course transforms students into competent marketing professionals, through the development of both professional and personal skills, which can be taken into any industry.
Follow us on LinkedIn and Instagram to learn more about the MSc in Marketing Practice.
Admission Requirements
Candidates will be required to attend a single interview.
A short statement (300 words) entitled "Why I should be accepted on the MSc Marketing Practice Degree" should also be submitted.
Acceptance is subject to demonstration of an aptitude in marketing.
*Ideally suited to students coming directly from undergraduate studies, or with less than 3 years' work experience
Applications from international students are welcome but competency in English is essential.
* Experiential learning and research skills are paramount for students during this masters, in addition students must also successfully work in collaboration with professional communities and external stakeholders. This requires forming relationships with peers and faculty alongside developing a professional identity, thus we would not recommend this course for graduates with more than 3 years professional experience. Graduates with an excess of three years work experience should consider our Full time MBA programme.
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
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MSc Plant Biology & Biotechnology
MSc Precision Medicine
MSc Precision Medicine
MSc Primary Care (Orthopaedics & Musculoskeletal Medicine)
MSc Primary Care (Orthopaedics & Musculoskeletal Medicine)
MSc Regulatory Affairs and Toxicology
MSc Regulatory Affairs and Toxicology
MSc Ultrasound
MSc Ultrasound
MSc in Advanced Practice (Midwifery)
MSc in Advanced Practice (Midwifery)
MSc(Agr) Sustainable Agriculture & Rural Development
MSc(Agr) Sustainable Agriculture & Rural Development
ProfMasters Physiotherapy
ProfMasters Physiotherapy
Natural Sciences (6)
MA Geography
MA Geography
MEngSc Food Engineering
MEngSc Food Engineering
MSc Actuarial Science
MSc Actuarial Science
MSc Applied Mathematics & Theoretical Physics
MSc Applied Mathematics & Theoretical Physics
MSc Biotechnology & Business
MSc Biotechnology & Business
MSc Chemistry
MSc Chemistry
MSc Computational Physics
MSc Computational Physics
MSc Computed Tomography (CT)
MSc Computed Tomography (CT)
MSc Environmental Science
MSc Environmental Science
MSc Environmental Sustainability
MSc Environmental Sustainability
MSc Environmental Technology
MSc Environmental Technology
MSc Financial Mathematics
MSc Financial Mathematics
MSc Food Safety
MSc Food Safety
MSc Food, Nutrition & Health
MSc Food, Nutrition & Health
MSc Geospatial Data Analysis
MSc Geospatial Data Analysis
MSc Magnetic Resonance Imaging
MSc Magnetic Resonance Imaging
MSc Medical Imaging
MSc Medical Imaging
MSc Physics
MSc Physics
MSc Risk, Resilience & Sustainability
MSc Risk, Resilience & Sustainability
MSc Space Science & Technology
MSc Space Science & Technology
MSc Subsurface Characterisation & Geomodelling
MSc Subsurface Characterisation & Geomodelling
MSc Sustainable Development
MSc Sustainable Development
MSc Sustainable Food Processing
MSc Sustainable Food Processing
MSc Synthetic Chemistry Pharmaceutical & Fine Chemicals Industries
MSc Synthetic Chemistry Pharmaceutical & Fine Chemicals Industries
MSc Wildlife Conservation & Management
MSc Wildlife Conservation & Management
MSc(Agr) Environmental Resource Management
MSc(Agr) Environmental Resource Management
Social Sciences and Management (6)
LLM Criminology & Criminal Justice
LLM Criminology & Criminal Justice
LLM Intellectual Property & Information Technology
LLM Intellectual Property & Information Technology
LLM International Commercial Law
LLM International Commercial Law
LLM International Human Rights
LLM International Human Rights
LLM Law
LLM Law
MA American Politics & Foreign Policy
MA American Politics & Foreign Policy
MA Archives & Records Management
MA Archives & Records Management
MA Cultural Policy & Arts Management
MA Cultural Policy & Arts Management
MA Education
MA Education
MA Education (Mentoring, Leading & Global Learning)
MA Education (Mentoring, Leading & Global Learning)
MA European Politics & Policy
MA European Politics & Policy
MA Gender Studies
MA Gender Studies
MA Gender, Politics and International Relations
MA Gender, Politics and International Relations
MA Gender, Sexuality & Culture
MA Gender, Sexuality & Culture
MA Geopolitics & the Global Economy
MA Geopolitics & the Global Economy
MA International Development
MA International Development
MA International Relations
MA International Relations
MA International War Studies
MA International War Studies
MA Irish Folklore & Ethnology
MA Irish Folklore & Ethnology
MA Irish History
MA Irish History
MA Irish Studies
MA Irish Studies
MA Journalism & International Affairs
MA Journalism & International Affairs
MA Literature & Culture
MA Literature & Culture
MA Media & International Conflict
MA Media & International Conflict
MA Middle East Politics
MA Middle East Politics
MA Peace and Conflict
MA Peace and Conflict
MA Political Theory
MA Political Theory
MA Politics
MA Politics
MA Politics & International Relations
MA Politics & International Relations
MA Social & Political Thought
MA Social & Political Thought
MA Sociology
MA Sociology
MA Statistics
MA Statistics
MA Teaching English to Speakers of Other Languages
MA Teaching English to Speakers of Other Languages
MCL Common Law
MCL Common Law
MEconSc European Public Affairs & Law
MEconSc European Public Affairs & Law
MEd Education
MEd Education
MEd Inclusive Education
MEd Inclusive Education
MLIS Library & Information Studies
MLIS Library & Information Studies
MPH Public Health
MPH Public Health
MPP Public Policy
MPP Public Policy
MSc Coaching Science in Sport
MSc Coaching Science in Sport
MSc Communication & Media
MSc Communication & Media
MSc Comparative Social Change
MSc Comparative Social Change
MSc Criminology & Criminal Justice
MSc Criminology & Criminal Justice
MSc Cybersecurity
MSc Cybersecurity
MSc Digital Policy
MSc Digital Policy
MSc Education, Children & Youth
MSc Education, Children & Youth
MSc Environmental & Climate Law
MSc Environmental & Climate Law
MSc Environmental Policy
MSc Environmental Policy
MSc European Governance
MSc European Governance
MSc European Politics & Policy
MSc European Politics & Policy
MSc Food Regulatory Affairs
MSc Food Regulatory Affairs
MSc Food Regulatory Affairs VPH
MSc Food Regulatory Affairs VPH
MSc Gender, Politics & International Relations
MSc Gender, Politics & International Relations
MSc Global Change: Ecosystem Science & Policy
MSc Global Change: Ecosystem Science & Policy
MSc Global Solutions
MSc Global Solutions
MSc Human Rights
MSc Human Rights
MSc Humanitarian Action
MSc Humanitarian Action
MSc Humanitarian Action (Erasmus Mundus)
MSc Humanitarian Action (Erasmus Mundus)
MSc International Development
MSc International Development
MSc International Relations
MSc International Relations
MSc Peace and Conflict
MSc Peace and Conflict
MSc Politics
MSc Politics
MSc Politics & Data Science
MSc Politics & Data Science
MSc Public Health
MSc Public Health
MSc Risk Management & Quality
MSc Risk Management & Quality
MSc Sociology
MSc Sociology
MSc Sport Management (Sport)
MSc Sport Management (Sport)
MSc Statistical Data Science
MSc Statistical Data Science
MSc in Human Resource Management
MSc in Human Resource Management
MSc in International Law & Business
MSc in International Law & Business
MSc in Sustainable Supply Chain Management
MSc in Sustainable Supply Chain Management
MSocSc Welfare and Justice
MSocSc Welfare and Justice
ProfMasters Social Work
ProfMasters Social Work
Executive MBA (2)
Executive MBA
Executive MBA
Full-Time MBA (2)
Full Time MBA
Full Time MBA
Arts and Humanities (2)
PhD Architecture (Research)
PhD Architecture (Research)
Engineering and Technology (2)
PhD Inclusive Design & Creative Technology Innovation
PhD Inclusive Design & Creative Technology Innovation