36 monthsProgramme duration
40,300 NZDTuition Fee/year
Feb, JulStarting Month
Programme overview
Main Subject
Marketing
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
Marketing is everywhere and affects most of what we do. It's about creating value and understanding why people consume what they do. It also considers the consequences of consumption from social, ethical and environmental perspectives.
To successfully market a product or service, you need to understand what influences people's decisions – how people are motivated, what affects and appeals to them, and what is important in their lives. And contrary to popular opinion, you don't have to be an extrovert to study Marketing!
We offer a high quality marketing programme, with teaching based on the latest research.
Programme overview
Main Subject
Marketing
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
Marketing is everywhere and affects most of what we do. It's about creating value and understanding why people consume what they do. It also considers the consequences of consumption from social, ethical and environmental perspectives.
To successfully market a product or service, you need to understand what influences people's decisions – how people are motivated, what affects and appeals to them, and what is important in their lives. And contrary to popular opinion, you don't have to be an extrovert to study Marketing!
We offer a high quality marketing programme, with teaching based on the latest research.
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Tuition fees
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