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Our BA (Hons) Fashion Branding and Promotion programme will provide you with fashion communication, marketing, branding and management knowledge and expertise which is in high demand by the global fashion industries. This programme will help to position you for a career in this exciting and vibrant environment.
You’ll gain a unique blend of practical and creative design skills exploring and developing your interests, skills, and knowledge as well as a comprehensive understanding of the commercial aspects of the fashion industries.
The programme offers specialised modules including communication design, photography, moving image, visual communication, fashion marketing, branding, and consumer behaviour. You’ll have access to our Mac and PC-based Computer-Aided Design (CAD) labs and Adobe Creative Cloud software to fully develop your visual skills. You’ll also make use of our fully equipped photographic studio to develop your studio-based photography skills for fashion, portraiture, and product photography projects.
The focus of this programme is to help you understand sustainable and inclusive commercial practices. You’ll develop skills in management and promotion of live branding events whilst engaging and developing an understanding of a range of analytical and interpretive skills to not only evaluate current market trends but to anticipate future trends.
You’ll have the opportunity to gain a global perspective by studying abroad for a semester at our Dubai campus or one of our international exchange partners in Europe, India and USA. During your studies, you’ll have opportunities to collaborate with industry on live projects with high-end industry brands. Our students have previously worked on industry projects with companies including Crisis, Louis Vuitton, Malton Young and Borland, and W.L Gore.
In your final year, you’ll complete an Honours project that allows you to establish your interests within the industry at the start of your professional career.
Programme overview
Main Subject
Art and Design
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Our BA (Hons) Fashion Branding and Promotion programme will provide you with fashion communication, marketing, branding and management knowledge and expertise which is in high demand by the global fashion industries. This programme will help to position you for a career in this exciting and vibrant environment.
You’ll gain a unique blend of practical and creative design skills exploring and developing your interests, skills, and knowledge as well as a comprehensive understanding of the commercial aspects of the fashion industries.
The programme offers specialised modules including communication design, photography, moving image, visual communication, fashion marketing, branding, and consumer behaviour. You’ll have access to our Mac and PC-based Computer-Aided Design (CAD) labs and Adobe Creative Cloud software to fully develop your visual skills. You’ll also make use of our fully equipped photographic studio to develop your studio-based photography skills for fashion, portraiture, and product photography projects.
The focus of this programme is to help you understand sustainable and inclusive commercial practices. You’ll develop skills in management and promotion of live branding events whilst engaging and developing an understanding of a range of analytical and interpretive skills to not only evaluate current market trends but to anticipate future trends.
You’ll have the opportunity to gain a global perspective by studying abroad for a semester at our Dubai campus or one of our international exchange partners in Europe, India and USA. During your studies, you’ll have opportunities to collaborate with industry on live projects with high-end industry brands. Our students have previously worked on industry projects with companies including Crisis, Louis Vuitton, Malton Young and Borland, and W.L Gore.
In your final year, you’ll complete an Honours project that allows you to establish your interests within the industry at the start of your professional career.
BA (Hons) Fashion Branding and Promotion
Heriot-Watt University Scottish Borders Campus, Galashiels, United Kingdom
48 monthsProgramme duration
19,456 GBPTuition Fee/year
6Scholarships
Art and DesignMain Subject Area
Programme overview
Main Subject
Art and Design
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Our BA (Hons) Fashion Branding and Promotion programme will provide you with fashion communication, marketing, branding and management knowledge and expertise which is in high demand by the global fashion industries. This programme will help to position you for a career in this exciting and vibrant environment.
You’ll gain a unique blend of practical and creative design skills exploring and developing your interests, skills, and knowledge as well as a comprehensive understanding of the commercial aspects of the fashion industries.
The programme offers specialised modules including communication design, photography, moving image, visual communication, fashion marketing, branding, and consumer behaviour. You’ll have access to our Mac and PC-based Computer-Aided Design (CAD) labs and Adobe Creative Cloud software to fully develop your visual skills. You’ll also make use of our fully equipped photographic studio to develop your studio-based photography skills for fashion, portraiture, and product photography projects.
The focus of this programme is to help you understand sustainable and inclusive commercial practices. You’ll develop skills in management and promotion of live branding events whilst engaging and developing an understanding of a range of analytical and interpretive skills to not only evaluate current market trends but to anticipate future trends.
You’ll have the opportunity to gain a global perspective by studying abroad for a semester at our Dubai campus or one of our international exchange partners in Europe, India and USA. During your studies, you’ll have opportunities to collaborate with industry on live projects with high-end industry brands. Our students have previously worked on industry projects with companies including Crisis, Louis Vuitton, Malton Young and Borland, and W.L Gore.
In your final year, you’ll complete an Honours project that allows you to establish your interests within the industry at the start of your professional career.
Programme overview
Main Subject
Art and Design
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Our BA (Hons) Fashion Branding and Promotion programme will provide you with fashion communication, marketing, branding and management knowledge and expertise which is in high demand by the global fashion industries. This programme will help to position you for a career in this exciting and vibrant environment.
You’ll gain a unique blend of practical and creative design skills exploring and developing your interests, skills, and knowledge as well as a comprehensive understanding of the commercial aspects of the fashion industries.
The programme offers specialised modules including communication design, photography, moving image, visual communication, fashion marketing, branding, and consumer behaviour. You’ll have access to our Mac and PC-based Computer-Aided Design (CAD) labs and Adobe Creative Cloud software to fully develop your visual skills. You’ll also make use of our fully equipped photographic studio to develop your studio-based photography skills for fashion, portraiture, and product photography projects.
The focus of this programme is to help you understand sustainable and inclusive commercial practices. You’ll develop skills in management and promotion of live branding events whilst engaging and developing an understanding of a range of analytical and interpretive skills to not only evaluate current market trends but to anticipate future trends.
You’ll have the opportunity to gain a global perspective by studying abroad for a semester at our Dubai campus or one of our international exchange partners in Europe, India and USA. During your studies, you’ll have opportunities to collaborate with industry on live projects with high-end industry brands. Our students have previously worked on industry projects with companies including Crisis, Louis Vuitton, Malton Young and Borland, and W.L Gore.
In your final year, you’ll complete an Honours project that allows you to establish your interests within the industry at the start of your professional career.
Admission Requirements
Tuition fees
International
Scholarships
IMechE Scholarships (for Mechanical Engineers)
Value
$21800
Deadline
31 Aug 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
Norway Early Bird Scholarship
Value
$6000
Deadline
1 May 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
International Merit Scholarship
Value
$2000
Deadline
30 Jun 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
Heriot-Watt University Expenses Bursary
Value
$525
Deadline
31 Aug 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
Heriot-Watt Sports Scholarships
Value
25% tuition fee waiver
Deadline
31 Jul 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
Americas and Europe (Non-EU) Scholarship
Value
$5000
Deadline
15 Jun 2026
Application requirements
QS Event Attendance is NOT required
Entry requirements
You must be admitted to this school to be awarded
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