BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimisation
36 monthsProgramme duration
164,000 INRTuition Fee/year
21 Jan, 2025Application Deadline
SepStarting Month
Programme overview
Main Subject
Journalism
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years degree program designed to equip students with the necessary skills and knowledge to thrive in the rapidly evolving media industry. Throughout the six semesters, students will delve into various aspects of mass media, learning how to write for different media platforms, honing their communication skills, and gaining a solid understanding of electronic and digital productions.
One of the key highlights of this program is its focus on bridging the gap between theoretical knowledge and practical application. This is achieved by engaging students with industry experts who bring real-world experience and insights to the classroom. As the media landscape continues to be transformed by technology, this program recognizes the growing demand for digital media expertise and prepares students accordingly.
The specialization in Social Media and Search Engine Optimization is particularly relevant in today's media landscape, where social media platforms and online visibility play a crucial role in content dissemination and audience engagement. Students will be trained in using various social media tools, creating compelling content, and devising effective marketing strategies. Additionally, they will gain valuable expertise in Search Engine Optimization (SEO), learning how to strategically optimize content to improve search engine rankings and website visibility. This skill set makes graduates highly sought after by media organizations, corporations, policy institutions, and startups.
Programme overview
Main Subject
Journalism
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years degree program designed to equip students with the necessary skills and knowledge to thrive in the rapidly evolving media industry. Throughout the six semesters, students will delve into various aspects of mass media, learning how to write for different media platforms, honing their communication skills, and gaining a solid understanding of electronic and digital productions.
One of the key highlights of this program is its focus on bridging the gap between theoretical knowledge and practical application. This is achieved by engaging students with industry experts who bring real-world experience and insights to the classroom. As the media landscape continues to be transformed by technology, this program recognizes the growing demand for digital media expertise and prepares students accordingly.
The specialization in Social Media and Search Engine Optimization is particularly relevant in today's media landscape, where social media platforms and online visibility play a crucial role in content dissemination and audience engagement. Students will be trained in using various social media tools, creating compelling content, and devising effective marketing strategies. Additionally, they will gain valuable expertise in Search Engine Optimization (SEO), learning how to strategically optimize content to improve search engine rankings and website visibility. This skill set makes graduates highly sought after by media organizations, corporations, policy institutions, and startups.
Admission Requirements
- Candidates are required to submit references or letter(s) of recommendation for acceptance
- Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
Get closer to your dream programme
Your consent preferences have been set.
Time to start exploring.
Your account has been removed.
You can still browse the site or sign up again once you have parental consent.
Get closer to your dream programme