BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimisation 36 months Undergraduate Program By UPES |Top Universities
Program Duration

36 monthsProgram duration

Tuitionfee

164,000 INRTuition Fee/year

Application Deadline

21 Jan, 2025Application Deadline

Main Subject Area

JournalismMain Subject Area

Program overview

Main Subject

Journalism

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years degree program designed to equip students with the necessary skills and knowledge to thrive in the rapidly evolving media industry. Throughout the six semesters, students will delve into various aspects of mass media, learning how to write for different media platforms, honing their communication skills, and gaining a solid understanding of electronic and digital productions.


One of the key highlights of this program is its focus on bridging the gap between theoretical knowledge and practical application. This is achieved by engaging students with industry experts who bring real-world experience and insights to the classroom. As the media landscape continues to be transformed by technology, this program recognizes the growing demand for digital media expertise and prepares students accordingly.


The specialization in Social Media and Search Engine Optimization is particularly relevant in today's media landscape, where social media platforms and online visibility play a crucial role in content dissemination and audience engagement. Students will be trained in using various social media tools, creating compelling content, and devising effective marketing strategies. Additionally, they will gain valuable expertise in Search Engine Optimization (SEO), learning how to strategically optimize content to improve search engine rankings and website visibility. This skill set makes graduates highly sought after by media organizations, corporations, policy institutions, and startups.

Program overview

Main Subject

Journalism

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years degree program designed to equip students with the necessary skills and knowledge to thrive in the rapidly evolving media industry. Throughout the six semesters, students will delve into various aspects of mass media, learning how to write for different media platforms, honing their communication skills, and gaining a solid understanding of electronic and digital productions.


One of the key highlights of this program is its focus on bridging the gap between theoretical knowledge and practical application. This is achieved by engaging students with industry experts who bring real-world experience and insights to the classroom. As the media landscape continues to be transformed by technology, this program recognizes the growing demand for digital media expertise and prepares students accordingly.


The specialization in Social Media and Search Engine Optimization is particularly relevant in today's media landscape, where social media platforms and online visibility play a crucial role in content dissemination and audience engagement. Students will be trained in using various social media tools, creating compelling content, and devising effective marketing strategies. Additionally, they will gain valuable expertise in Search Engine Optimization (SEO), learning how to strategically optimize content to improve search engine rankings and website visibility. This skill set makes graduates highly sought after by media organizations, corporations, policy institutions, and startups.

Admission Requirements

80+
Interested students must meet the minimum eligibility criteria for BA Journalism and Mass Communication (Digital) - Social Media and Search Engine Optimization as outlined below: 50% 10th & 12th Any Stream.

21 Jan 2025
3 Years
Sep

  • Candidates are required to submit references or letter(s) of recommendation for acceptance
  • Candidates are required to submit an essay(s) for acceptance

Tuition fees

Domestic
164,000 INR
International
164,000 INR

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