Integrated (B.Com (Hons)) - (MBA) - E-Commerce
48 monthsProgramme duration
250,000 INRTuition Fee/year
25 Jan, 2025Application Deadline
SepStarting Month
Programme overview
Main Subject
Business and Management Studies
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
The Integrated B.Com. (Hons.) - MBA in E-Commerce program offered by UPES is a comprehensive academic program that combines undergraduate and postgraduate studies in the field of e-commerce. It aims to provide students with a deep understanding of the principles and practices of e-commerce, digital marketing, online business strategies, and the integration of technology in business operations. By integrating both degrees into a single program, students can save time and gain a competitive edge in the job market.
The curriculum of the program covers a wide range of subjects related to e-commerce, including digital marketing, online consumer behavior, e-commerce strategies, website development, e-commerce security, supply chain management, entrepreneurship, and e-commerce analytics. The emphasis is placed on integrating technology into e-commerce operations, with students learning about emerging technologies such as artificial intelligence, machine learning, blockchain, and data analytics, and how they are applied in the e-commerce industry. Practical skills in website development, digital advertising, social media marketing, and the use of e-commerce platforms are also developed.
To provide practical exposure to the e-commerce industry, the program incorporates internships, industry projects, and case studies. Students have the opportunity to work with e-commerce companies, digital marketing agencies, or start-ups, gaining hands-on experience in various aspects of e-commerce operations, online marketing campaigns, website development, and customer relationship management. The program also fosters an entrepreneurial mindset and encourages students to explore opportunities in e-commerce start-ups or launch their own ventures. Business planning, funding, e-commerce business models, and e-commerce laws and regulations are covered to equip students with the necessary knowledge and skills.
The curriculum of the program covers a wide range of subjects related to e-commerce, including digital marketing, online consumer behavior, e-commerce strategies, website development, e-commerce security, supply chain management, entrepreneurship, and e-commerce analytics. The emphasis is placed on integrating technology into e-commerce operations, with students learning about emerging technologies such as artificial intelligence, machine learning, blockchain, and data analytics, and how they are applied in the e-commerce industry. Practical skills in website development, digital advertising, social media marketing, and the use of e-commerce platforms are also developed.
To provide practical exposure to the e-commerce industry, the program incorporates internships, industry projects, and case studies. Students have the opportunity to work with e-commerce companies, digital marketing agencies, or start-ups, gaining hands-on experience in various aspects of e-commerce operations, online marketing campaigns, website development, and customer relationship management. The program also fosters an entrepreneurial mindset and encourages students to explore opportunities in e-commerce start-ups or launch their own ventures. Business planning, funding, e-commerce business models, and e-commerce laws and regulations are covered to equip students with the necessary knowledge and skills.
Programme overview
Main Subject
Business and Management Studies
Degree
BComm
Study Level
Undergraduate
Study Mode
On Campus
The Integrated B.Com. (Hons.) - MBA in E-Commerce program offered by UPES is a comprehensive academic program that combines undergraduate and postgraduate studies in the field of e-commerce. It aims to provide students with a deep understanding of the principles and practices of e-commerce, digital marketing, online business strategies, and the integration of technology in business operations. By integrating both degrees into a single program, students can save time and gain a competitive edge in the job market.
The curriculum of the program covers a wide range of subjects related to e-commerce, including digital marketing, online consumer behavior, e-commerce strategies, website development, e-commerce security, supply chain management, entrepreneurship, and e-commerce analytics. The emphasis is placed on integrating technology into e-commerce operations, with students learning about emerging technologies such as artificial intelligence, machine learning, blockchain, and data analytics, and how they are applied in the e-commerce industry. Practical skills in website development, digital advertising, social media marketing, and the use of e-commerce platforms are also developed.
To provide practical exposure to the e-commerce industry, the program incorporates internships, industry projects, and case studies. Students have the opportunity to work with e-commerce companies, digital marketing agencies, or start-ups, gaining hands-on experience in various aspects of e-commerce operations, online marketing campaigns, website development, and customer relationship management. The program also fosters an entrepreneurial mindset and encourages students to explore opportunities in e-commerce start-ups or launch their own ventures. Business planning, funding, e-commerce business models, and e-commerce laws and regulations are covered to equip students with the necessary knowledge and skills.
The curriculum of the program covers a wide range of subjects related to e-commerce, including digital marketing, online consumer behavior, e-commerce strategies, website development, e-commerce security, supply chain management, entrepreneurship, and e-commerce analytics. The emphasis is placed on integrating technology into e-commerce operations, with students learning about emerging technologies such as artificial intelligence, machine learning, blockchain, and data analytics, and how they are applied in the e-commerce industry. Practical skills in website development, digital advertising, social media marketing, and the use of e-commerce platforms are also developed.
To provide practical exposure to the e-commerce industry, the program incorporates internships, industry projects, and case studies. Students have the opportunity to work with e-commerce companies, digital marketing agencies, or start-ups, gaining hands-on experience in various aspects of e-commerce operations, online marketing campaigns, website development, and customer relationship management. The program also fosters an entrepreneurial mindset and encourages students to explore opportunities in e-commerce start-ups or launch their own ventures. Business planning, funding, e-commerce business models, and e-commerce laws and regulations are covered to equip students with the necessary knowledge and skills.
Admission Requirements
1080+
Minimum 50% marks in Classes X and XII.
25 Jan 2025
4 Years
Sep
- Candidates are required to submit references or letter(s) of recommendation for acceptance
- Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
250,000 INR
International
250,000 INR
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