BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualisation
36 monthsProgramme duration
164,000 INRTuition Fee/year
21 Jan, 2025Application Deadline
SepStarting Month
Programme overview
Main Subject
Journalism
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years course designed to equip students with the skills and knowledge necessary to excel in the rapidly evolving media industry. Over six semesters, students are exposed to various facets of mass media, including writing for media, communication skills development, and the fundamentals of electronic and digital productions. A key highlight of the program is its emphasis on bridging the gap between theory and practice. Students engage with industry experts, who bring real-world insights and experiences to the classroom, providing students with a practical understanding of the industry's workings. This hands-on approach ensures that graduates are well-prepared to meet the demands of the media sector.
The program's core focus lies in the intersection of technology, journalism, and communications. It addresses the growing global demand for professionals who possess expertise in data analytics and visualization. By delving into social media and data visualization, students become adept at crafting compelling digital narratives and gain a deep understanding of communication strategies that resonate with audiences across various media platforms. This combination of skills makes them highly sought after by media organizations, corporations, policy institutions, and startups.
As the digital landscape becomes increasingly data-driven, the program arms students with vital tools to navigate and leverage social media, create engaging content, implement effective marketing strategies, and analyze data to improve online presence and audience engagement. By the end of the program, graduates are well-equipped to take on roles that require proficiency in data analytics and visualization, enabling them to make a significant impact in the dynamic and fast-paced world of digital media.
Programme overview
Main Subject
Journalism
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
The BA Journalism and Mass Communication (Digital) - Data, Analytics & Visualization program offered by UPES School of Liberal Studies is a comprehensive 3+1 years course designed to equip students with the skills and knowledge necessary to excel in the rapidly evolving media industry. Over six semesters, students are exposed to various facets of mass media, including writing for media, communication skills development, and the fundamentals of electronic and digital productions. A key highlight of the program is its emphasis on bridging the gap between theory and practice. Students engage with industry experts, who bring real-world insights and experiences to the classroom, providing students with a practical understanding of the industry's workings. This hands-on approach ensures that graduates are well-prepared to meet the demands of the media sector.
The program's core focus lies in the intersection of technology, journalism, and communications. It addresses the growing global demand for professionals who possess expertise in data analytics and visualization. By delving into social media and data visualization, students become adept at crafting compelling digital narratives and gain a deep understanding of communication strategies that resonate with audiences across various media platforms. This combination of skills makes them highly sought after by media organizations, corporations, policy institutions, and startups.
As the digital landscape becomes increasingly data-driven, the program arms students with vital tools to navigate and leverage social media, create engaging content, implement effective marketing strategies, and analyze data to improve online presence and audience engagement. By the end of the program, graduates are well-equipped to take on roles that require proficiency in data analytics and visualization, enabling them to make a significant impact in the dynamic and fast-paced world of digital media.
Admission Requirements
- Candidates are required to submit references or letter(s) of recommendation for acceptance
- Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
International
Scholarships
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