International Marketing, Management & Organization 24 months Postgraduate Programme By Università degli Studi di Udine |TopUniversities

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master program learning goals allow the creation of professional profiles able to hold both intermediate and top-level positions in international, innovative and sustainable companies, and in various business functions, such as marketing, HRM, quality management and sustainability development. Such positions might refer either to single firms and to business networks, business groups, as well as to business consulting firms.

The Master program aims to provide students skills to understand and interpret from a managerial perspective those phenomena concerning internalization patterns as well as business technological innovation inside firms.
Such orientation drives the provision of various courses encompassing heterogeneous subjects: from negotiation in cross cultural business to international marketing and management; from quality management to business process reengineering; from innovation management to laboratories of business strategies and politics. Cross-capabilities will be provided as well, with specific courses covering international legislation and performance measurement techniques.
The Master program extensively employs participatory learning processes such as: discussion of case studies; development of case histories; project works; company visits; learning laboratories and internships.
By the end of the Master Program, students will have gained both specific and soft skills, ranging from the diverse contents of the courses, to linguistic skills enhanced by a learning experience entirely taught in English, to on-field skills, making students highly competitive profiles in the contemporary job market.

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Masters

Study Mode

On Campus

The Master program learning goals allow the creation of professional profiles able to hold both intermediate and top-level positions in international, innovative and sustainable companies, and in various business functions, such as marketing, HRM, quality management and sustainability development. Such positions might refer either to single firms and to business networks, business groups, as well as to business consulting firms.

The Master program aims to provide students skills to understand and interpret from a managerial perspective those phenomena concerning internalization patterns as well as business technological innovation inside firms.
Such orientation drives the provision of various courses encompassing heterogeneous subjects: from negotiation in cross cultural business to international marketing and management; from quality management to business process reengineering; from innovation management to laboratories of business strategies and politics. Cross-capabilities will be provided as well, with specific courses covering international legislation and performance measurement techniques.
The Master program extensively employs participatory learning processes such as: discussion of case studies; development of case histories; project works; company visits; learning laboratories and internships.
By the end of the Master Program, students will have gained both specific and soft skills, ranging from the diverse contents of the courses, to linguistic skills enhanced by a learning experience entirely taught in English, to on-field skills, making students highly competitive profiles in the contemporary job market.

Admission Requirements

Legal requirements
three-year university degree or diploma or equivalent
Students with a foreign degree must have at least a relevant bachelor's degree (i.e., a bachelor's degree with a major in economics, business, management). Students must provide proof of English proficiency - B2.

Fulfillment of the above requirements, in addition to other relevant personal experiences and competencies, as well as a demonstrated ability to use English at a level at level B2 or above, will be verified by an admission committee.

2 Years
Sep

Tuition fees

Domestic
1,850
International
1,850

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

More programmes from the university

Videos & media

media_view_gallery View Gallery

Frequently Asked Questions

First, it is compulsory to apply online for admission requirements’ evaluation procedure, which include an assessment of your bachelor degree, previous experiences, and language skills. We require an online interview. In case of a positive evaluation, it is possible to finalize the enrolment online and become a full-time enrolled student of UNIUD. For more info go directly to https://www.uniud.it/prospectivestudents or write an e-mail to [email protected]
IMMO prepares students for middle and top management positions in internationally oriented companies. The core subject areas are International Management, International Economics, Business Strategy, Relationship Marketing, Social Media Marketing, Leading Change, Managing Teams. Furthermore, most of the courses deal with the United Nations Sustainable Development Goals, and three courses are specifically dedicated to this topic: Integrated Reports & Environmental Accounting; Environmental & Resource Economics; Management for Sustainable Business.
Yes. All IMMO students – Italian and international ones – can apply for a semester mobility at an Erasmus or extra-EU partner university, for a double degree mobility at the Carinthia University of Applied Sciences in Austria, and for an internship abroad.
No. We use a variety of teaching methods, that require active student participation: team-based simulations, discussions of case studies, interviews with managers, project work on issues facing partner companies, and company visits.
We are located in a highly industrialized region where there are many small and medium-sized enterprises and multinational companies competing in global markets. It is natural for us to work with them, both to enhance our teaching and to provide internship opportunities for students, in Italy and abroad.
Postgrad Programmes 25042