Department of Bio-Industry Communication and Development

The Department of Bio-Industry Communication and Development is a unit within the College of Bioresources and Agriculture. The department was originally named the Department of Agricultural Extension, founded by the distinguished rural sociologist Dr. Martin M.C. Yang in 1960, and was renamed in 2008. The department dedicates research and teaching on communication and development studies of agriculture and bio-industry.

The Department of Bio-industry Communication and Development is working to assist the Taiwanese agricultural sector make the transition to globalization. With its interdisciplinary background of science, communication, and humanities, the Department serves as a bridge between agricultural production and its application to society. Research areas include the theory and practice of marketing communication, communication technology, and the development of societal wellbeing. Courses offered help students to understand societal changes, agricultural transformation, and global outlook. The Department aims to develop professionals in the area of marketing and communication, as well as contribute to the improvement of the quality of life and economic development of society.