Bachelor's Degree in Administration and Marketing Program By Universidad Panamericana (UP) |Top Universities

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

This program offers the foundations for the creation and merchandising of products and services which generate value to the consumer. It does this through the implementation of strategies intended to create market trends and to acquire a business focus leading to success in the job market.

Studying the Bachelor of Administration and Marketing at the UP will allow you to create plans and strategies to understand the behavior and needs of consumers and turn them into high-impact products and services in the world.

You will be up to date in subjects such as:

  • Digital Marketing
  • Social Marketing
  • Neuromarketing
  • Sports Marketing
  • Fashion Marketing
  • Political marketing

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Study Mode

On Campus

This program offers the foundations for the creation and merchandising of products and services which generate value to the consumer. It does this through the implementation of strategies intended to create market trends and to acquire a business focus leading to success in the job market.

Studying the Bachelor of Administration and Marketing at the UP will allow you to create plans and strategies to understand the behavior and needs of consumers and turn them into high-impact products and services in the world.

You will be up to date in subjects such as:

  • Digital Marketing
  • Social Marketing
  • Neuromarketing
  • Sports Marketing
  • Fashion Marketing
  • Political marketing

Admission requirements

4 Years
Jan
May

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
opportunities

Where to look for scholarship opportunities

how_to

How to apply to scholarships relevant to you

list

A list of available scholarships around the world

checklist

A scholarship application checklist

banner
download_icon Download Scholarship Guide

More programs from the university

Universidad Panamericana  was founded in 1967 as a business school. The original group of scholars and business people who founded the Pan-American Institute of Top Business Management (IPADE), soon began promoting what is today Universidad Panamericana. The Pan-American Institute of Humanities (IPH), precursor to Universidad Panamericana, was founded in 1968. In 1978, IPH was elevated to the rank of university, and took the name Universidad Panamericana, even though both IPADE and IPH had initially conceived knowledge as being unitary and universal- that is, a university. Universidad Panamericana has four campi which give service to almost 12 thousand students in 33 degree programs. The first campus was inaugurated in Mexico City in 1968, the second in Guadalajara in 1981 and a third in Aguascalientes in 1989. Campus Santa Fe, also located in Mexico City, was inaugurated in 2011. As one university with one spirit, UP works daily on three foundational pillars: teaching, research, and transmission of culture. In virtue of an agreement between the Governing Board and the Prelature of Opus Dei, Universidad Panamericana has entrusted to that Prelature the spiritual attention and doctrinal guidance of all its activities. The University, in its few decades of life, has come to occupy a place as one of the top universities in Mexico.

MISSION : Educate persons who seek the truth and commit to it, promoting a Christian humanism which contributes to building a better world.

VISION : As a university, become a global referent through academic quality, ethical formation, and a Christian view of life. Be a university whose alumni are socially responsible and aspire to professional and personal fulfillment. Graduate students choose Boston University’s Questrom School of Business for a dynamic, innovative experience that prepares them for the rapidly evolving and highly competitive business landscape. They believe in Questrom’s mission of creating value for the world, where socially responsible and ethical behavior is an integral part of organizational decisions.

Universidad Panamericana  was founded in 1967 as a business school. The original group of scholars and business people who founded the Pan-American Institute of Top Business Management (IPADE), soon began promoting what is today Universidad Panamericana. The Pan-American Institute of Humanities (IPH), precursor to Universidad Panamericana, was founded in 1968. In 1978, IPH was elevated to the rank of university, and took the name Universidad Panamericana, even though both IPADE and IPH had initially conceived knowledge as being unitary and universal- that is, a university. Universidad Panamericana has four campi which give service to almost 12 thousand students in 33 degree programs. The first campus was inaugurated in Mexico City in 1968, the second in Guadalajara in 1981 and a third in Aguascalientes in 1989. Campus Santa Fe, also located in Mexico City, was inaugurated in 2011. As one university with one spirit, UP works daily on three foundational pillars: teaching, research, and transmission of culture. In virtue of an agreement between the Governing Board and the Prelature of Opus Dei, Universidad Panamericana has entrusted to that Prelature the spiritual attention and doctrinal guidance of all its activities. The University, in its few decades of life, has come to occupy a place as one of the top universities in Mexico.

MISSION : Educate persons who seek the truth and commit to it, promoting a Christian humanism which contributes to building a better world.

VISION : As a university, become a global referent through academic quality, ethical formation, and a Christian view of life. Be a university whose alumni are socially responsible and aspire to professional and personal fulfillment. Graduate students choose Boston University’s Questrom School of Business for a dynamic, innovative experience that prepares them for the rapidly evolving and highly competitive business landscape. They believe in Questrom’s mission of creating value for the world, where socially responsible and ethical behavior is an integral part of organizational decisions.

Undergrad programs