Marketing (Consumer Psychology) BSc (Hons) Undergraduate Programme By University of Derby |TopUniversities

Marketing (Consumer Psychology) BSc (Hons)

Tuitionfee

42,135 GBPTuition Fee/year

Starting Month

Jan-2000Starting Month

Programme overview

Main Subject

Marketing

Degree

BSc

Study Level

Undergraduate

Gain a thorough foundation in marketing, business and multi-disciplinary aspects of consumer psychology. Immerse yourself in social psychology and explore fascinating topics such as addictive behaviour and ethics. This Marketing (Consumer Psychology) degree captures how consumer psychology impacts on the success of marketing strategies and campaigns which ‘hardwire’ the consumer to buy - and keep on buying. You'll also consider how public sector organisations and charities can best get their messages across.

Programme overview

Main Subject

Marketing

Degree

BSc

Study Level

Undergraduate

Gain a thorough foundation in marketing, business and multi-disciplinary aspects of consumer psychology. Immerse yourself in social psychology and explore fascinating topics such as addictive behaviour and ethics. This Marketing (Consumer Psychology) degree captures how consumer psychology impacts on the success of marketing strategies and campaigns which ‘hardwire’ the consumer to buy - and keep on buying. You'll also consider how public sector organisations and charities can best get their messages across.

Admission Requirements

6+
120+
1060+

Jan-2000

Tuition fees

Domestic
27,750 GBP
International
42,135 GBP

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

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