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Where business meets consumers. How do companies get people to buy their products or services? It comes down to the art of persuasion. Understanding what your consumers are looking for and knowing how to persuade them to commit – that’s the science of marketing. As a marketing major, you will study how packaging, advertising, branding, social media and other factors influence consumer behaviors. You will explore market research tools and learn how to use the marketing mix (product, price, place, promotion) to create effective marketing strategies. Marketing professionals work across all areas of business. That’s why, through a nationally recognized Integrated Business Curriculum, you will gain valuable practical knowledge and experience not only in marketing, but also in management, operations, finance and other business e marketing program could be a good fit if you: Are a creative thinker Have strong communication skills (written, oral and interpersonal) Like social media and other forms of new media Enjoy working with people Have an outgoing personality With this degree, you may become a: Marketing director Brand manager Retail manager Copywriter Sales representative Social media manager Advertising account manager Market research analyst Product marketing manager Entrepreneur/small business owner Customer relations specialist Public relations specialist Communications coordinator Creative director
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Where business meets consumers. How do companies get people to buy their products or services? It comes down to the art of persuasion. Understanding what your consumers are looking for and knowing how to persuade them to commit – that’s the science of marketing. As a marketing major, you will study how packaging, advertising, branding, social media and other factors influence consumer behaviors. You will explore market research tools and learn how to use the marketing mix (product, price, place, promotion) to create effective marketing strategies. Marketing professionals work across all areas of business. That’s why, through a nationally recognized Integrated Business Curriculum, you will gain valuable practical knowledge and experience not only in marketing, but also in management, operations, finance and other business e marketing program could be a good fit if you: Are a creative thinker Have strong communication skills (written, oral and interpersonal) Like social media and other forms of new media Enjoy working with people Have an outgoing personality With this degree, you may become a: Marketing director Brand manager Retail manager Copywriter Sales representative Social media manager Advertising account manager Market research analyst Product marketing manager Entrepreneur/small business owner Customer relations specialist Public relations specialist Communications coordinator Creative director
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
Idaho is consistently recognized as one of the best public colleges in America by The Princeton Review.
-Kiplinger’s listed Idaho in its “Best 100 Values in Public Colleges” for academic strength and affordability.
-The Princeton Review recognized Idaho as “Top 286 Green Colleges” in their list of most environmentally responsible.
-We are among only 15% of the nation’s colleges listed in The Princeton Review’s “Best 368 Colleges.”
-Washington Monthly magazine’s College Guide again this year ranked the University of Idaho among the top 100 national universities for social mobility, research and service.
-Newsweek magazine ranked Idaho as the third most affordable university in the nation in “Best Colleges For You 2012.”
-Recognized by Forbes magazine as 33rd in the nation among the 2012 “Top 100 Best Buy Colleges” and 2nd among all national research universities in the Pacific Northwest.
-Recognized by The Princeton Review as one of the “Best Colleges,” the top 15% in America, and one of the top “121 Best Western Colleges” in its 2012 edition.
-Ranked by Outside Magazine in 2012 as one of the “Top 25 Colleges”.
B.S. in Marketing: General Marketing
48 monthsProgram duration
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Program overview
Main Subject
Marketing
Degree
Other
Study Level
Undergraduate
Admission requirements
Exam Scores
Tuition fee and scholarships
Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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B.A. in English: Professional Writing
B.A. in French
B.A. in History: Classical Studies
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B.A. in Music: Music History
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B.A. in Music: Music Theory
B.A. in Philosophy
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B.S. in Apparel, Textiles and Design
B.S. in Architecture
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B.S. in Art Education: Sculpture
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B.A. in Public Relations
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B.S. in Marketing: Entrepreneurship
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B.A. in Biology
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B.S. in Animal and Veterinary Science: Business
B.S. in Animal and Veterinary Science: Production
B.S. in Animal and Veterinary Science: Science/Preveterinary
B.S. in Anthropology
B.S. in Biochemistry
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B.S. in Fishery Resources
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Idaho is consistently recognized as one of the best public colleges in America by The Princeton Review.
-Kiplinger’s listed Idaho in its “Best 100 Values in Public Colleges” for academic strength and affordability.
-The Princeton Review recognized Idaho as “Top 286 Green Colleges” in their list of most environmentally responsible.
-We are among only 15% of the nation’s colleges listed in The Princeton Review’s “Best 368 Colleges.”
-Washington Monthly magazine’s College Guide again this year ranked the University of Idaho among the top 100 national universities for social mobility, research and service.
-Newsweek magazine ranked Idaho as the third most affordable university in the nation in “Best Colleges For You 2012.”
-Recognized by Forbes magazine as 33rd in the nation among the 2012 “Top 100 Best Buy Colleges” and 2nd among all national research universities in the Pacific Northwest.
-Recognized by The Princeton Review as one of the “Best Colleges,” the top 15% in America, and one of the top “121 Best Western Colleges” in its 2012 edition.
-Ranked by Outside Magazine in 2012 as one of the “Top 25 Colleges”.
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M.S. in Electrical Engineering
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PhD - Doctor of Philosophy in Electrical Engineering
PhD - Doctor of Philosophy in Mechanical Engineering
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PhD - Doctor of Philosophy in Bioinformatics and Computational Biology
PhD - Doctor of Philosophy in Biology
PhD - Doctor of Philosophy in Entomology
PhD - Doctor of Philosophy in Neuroscience
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PhD - Doctor of Philosophy in Education: Science, Technology, Engineering and Mathematics
PhD - Doctor of Philosophy in Environmental Science
PhD - Doctor of Philosophy in Geology
PhD - Doctor of Philosophy in Materials Science and Engineering
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