Design Management & Strategic Innovation

This unique postgraduate level course encourages and nurtures the participants’ strategic thinking, with the objective of educating multidisciplinary profiles capable of working in different areas of the design system.
In each of the two semester students will engage in a strategic research projects developed under the supervision of a long-experienced art director and in partnership with an Italian product or furniture design brand. They will have the opportunity to fully explore and adapt to different management models and processes, in order to gain a greater understanding of operational issues, at the same time learning how to develop and apply innovative and creative management solutions for design-intensive companies while focusing on different aspects of business, design and communication.