Thanks for visiting TopUniversities.com today! So that we can show you the most relevant information, please select the option that most closely relates to you.
Thanks for sending your response.
Your input will help us improve your experience.
Thanks for sending your response.
Your input will help us improve your experience.You can close this popup to continue using the website or choose an option below to register in or login.
This full-time course in Fashion Management & Brand Strategies is a strategic and market-oriented blend of the main perspectives in fashion management, covering fashion marketing, brand management, industrial economics, business analytics, project management, finance, digital transformation, design thinking, ESG, management control and business planning. Fashion is an industry in constant evolution, therefore both time-tested and contemporary brand and corporate strategies are analysed in order to achieve business goals. Participants learn brand marketing and business planning strategies, and implement specific cost control systems. By studying cultural, sociological and historical dynamics in fashion, they understand the influence of trends in different countries and realities and their impact on sales performance. Fashion management professionals drive the tactical and entrepreneurial spirit of a fashion company. They work on brand strategy, marketing, corporate branding, innovation management and business planning. As a result, they need to possess a thorough knowledge of the fashion panorama and the various business models, industries a critical success factors in global fashion markets and industries. They are able to identify with great precision which tools they need to successfully position a brand, a collection or even a single product in the fashion and luxury markets. They are experts in the business of fashion.
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
This full-time course in Fashion Management & Brand Strategies is a strategic and market-oriented blend of the main perspectives in fashion management, covering fashion marketing, brand management, industrial economics, business analytics, project management, finance, digital transformation, design thinking, ESG, management control and business planning. Fashion is an industry in constant evolution, therefore both time-tested and contemporary brand and corporate strategies are analysed in order to achieve business goals. Participants learn brand marketing and business planning strategies, and implement specific cost control systems. By studying cultural, sociological and historical dynamics in fashion, they understand the influence of trends in different countries and realities and their impact on sales performance. Fashion management professionals drive the tactical and entrepreneurial spirit of a fashion company. They work on brand strategy, marketing, corporate branding, innovation management and business planning. As a result, they need to possess a thorough knowledge of the fashion panorama and the various business models, industries a critical success factors in global fashion markets and industries. They are able to identify with great precision which tools they need to successfully position a brand, a collection or even a single product in the fashion and luxury markets. They are experts in the business of fashion.
Fashion Management & Brand Strategies
Milano • The School of Fashion, Milan, Italy
Business and Management StudiesMain Subject Area
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Fashion management professionals drive the tactical and entrepreneurial spirit of a fashion company. They work on brand strategy, marketing, corporate branding, innovation management and business planning. As a result, they need to possess a thorough knowledge of the fashion panorama and the various business models, industries a critical success factors in global fashion markets and industries. They are able to identify with great precision which tools they need to successfully position a brand, a collection or even a single product in the fashion and luxury markets. They are experts in the business of fashion.
Program overview
Main Subject
Business and Management Studies
Degree
BA
Study Level
Undergraduate
Study Mode
On Campus
Fashion management professionals drive the tactical and entrepreneurial spirit of a fashion company. They work on brand strategy, marketing, corporate branding, innovation management and business planning. As a result, they need to possess a thorough knowledge of the fashion panorama and the various business models, industries a critical success factors in global fashion markets and industries. They are able to identify with great precision which tools they need to successfully position a brand, a collection or even a single product in the fashion and luxury markets. They are experts in the business of fashion.
Tuition Fee
Scholarships
More programs from the university
Arts and Humanities (3)
Arts Curating
Arts Curating
Fashion Design
Fashion Design
Fashion Design & Accessories
Fashion Design & Accessories
Fashion Design & Marketing
Fashion Design & Marketing
Fashion Management - Fragrances & Cosmetics
Fashion Management - Fragrances & Cosmetics
Fashion Product
Fashion Product
Fashion Styling & Creative Direction
Fashion Styling & Creative Direction
Fashion Styling & Visual Merchandising
Fashion Styling & Visual Merchandising
Interior Design / Interiors
Interior Design / Interiors
Multimedia Arts
Multimedia Arts
Product Design / Design For Products
Product Design / Design For Products
Visual Design
Visual Design
Business and Management (3)
Fashion Business
Fashion Business
Fashion Business & Buying
Fashion Business & Buying
Fashion Management & Brand Strategies
Fashion Management & Brand Strategies
Fragrances & Cosmetics Management
Fragrances & Cosmetics Management
Fragrances & Cosmetics Product and Communication
Fragrances & Cosmetics Product and Communication
Social Sciences and Management (3)
Fashion Business, Digital Communication & Media
Fashion Business, Digital Communication & Media
Arts and Humanities (3)
Art Management
Art Management
Communication Design
Communication Design
Contemporary Interior Design / Interior Design
Contemporary Interior Design / Interior Design
Creative Digital Media
Creative Digital Media
Curating Art & Fashion
Curating Art & Fashion
Design for Gaming & Virtual Reality
Design for Gaming & Virtual Reality
Digital Art Direction
Digital Art Direction
Digital Design for Immersive Experiences
Digital Design for Immersive Experiences
Fashion Design & Innovation
Fashion Design & Innovation
Fashion Design (Womenswear, Menswear, Kidswear)
Fashion Design (Womenswear, Menswear, Kidswear)
Fashion Product Management
Fashion Product Management
Fashion Styling, Creative Direction & Digital Content
Fashion Styling, Creative Direction & Digital Content
Fashion, Art & Textile Innovation
Fashion, Art & Textile Innovation
Fine Jewellery Design
Fine Jewellery Design
Interior Contract Design
Interior Contract Design
Jewellery Design
Jewellery Design
Luxury Accessories Design
Luxury Accessories Design
Luxury Accessories Design & Management
Luxury Accessories Design & Management
Product & Furniture Design / Product Design
Product & Furniture Design / Product Design
Product Design for Human-Robot Interaction
Product Design for Human-Robot Interaction
Sustainable Fashion and System
Sustainable Fashion and System
Business and Management (3)
Design Management & Strategic Innovation
Design Management & Strategic Innovation
Fashion & Luxury Brand Management
Fashion & Luxury Brand Management
Fashion Buying & Merchandising
Fashion Buying & Merchandising
Fashion Omnichannel & E-commerce
Fashion Omnichannel & E-commerce
Fashion Start-Up
Fashion Start-Up
Fragrances and Cosmetics Brand Management and Licensing
Fragrances and Cosmetics Brand Management and Licensing
Jewellery and Product Management
Jewellery and Product Management
Olfactory Experience Management for the Luxury Industry
Olfactory Experience Management for the Luxury Industry
Product Management for Fragrances and Cosmetics
Product Management for Fragrances and Cosmetics
Social Sciences and Management (3)
Fashion Luxury & Brand Management for Hospitality
Fashion Luxury & Brand Management for Hospitality
Fashion Promotion, Communication & Digital Media
Fashion Promotion, Communication & Digital Media
Luxury Hospitality & Customer Experience Management
Luxury Hospitality & Customer Experience Management
Marketing and Communication Management for Fragrances & Cosmetics
Marketing and Communication Management for Fragrances & Cosmetics
Full-Time MBA (1)
MBA in Digital Transformation and Leadership for Fashion
MBA in Digital Transformation and Leadership for Fashion