BI-Luiss Joint MSc in Marketing 24 months Postgraduate Programme By Luiss University |TopUniversities
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BI-Luiss Joint MSc in Marketing

Location

Viale Romania, Rome, Italy
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Subject Ranking

# 51-100QS Subject Rankings

Programme Duration

24 monthsProgramme duration

Tuitionfee

13,600 EURTuition Fee/year

Main Subject Area

MarketingMain Subject Area

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University CTA

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master's in Marketing prepares professionals to excel in a dynamic marketplace shaped by societal, technological, and sustainability challenges. Designed to equip students with both foundational and advanced marketing skills, the programme integrates traditional topics—such as consumer behaviour, branding, and marketing communication—with cutting-edge areas like marketing analytics, neuromarketing, and customer experience Students engage with real-world challenges through a practical and experiential approach, working on projects, case studies, and simulations. Guided by top academics and industry experts, including Luiss Alumni, this hands-on methodology strengthens  technical skills, fosters creativity, and promotes innovation—essential assets for thriving in a competitive environment.   The programme offers a versatile structure, allowing students to tailor their education to their professional aspirations. During the second year, students can choose between three specialised majors: Customer Engagement & Relationship Management, Analytics and the BI Luiss Joint MSc in Marketing, ensuring targeted preparation for a variety of career paths.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The Master's in Marketing prepares professionals to excel in a dynamic marketplace shaped by societal, technological, and sustainability challenges. Designed to equip students with both foundational and advanced marketing skills, the programme integrates traditional topics—such as consumer behaviour, branding, and marketing communication—with cutting-edge areas like marketing analytics, neuromarketing, and customer experience Students engage with real-world challenges through a practical and experiential approach, working on projects, case studies, and simulations. Guided by top academics and industry experts, including Luiss Alumni, this hands-on methodology strengthens  technical skills, fosters creativity, and promotes innovation—essential assets for thriving in a competitive environment.   The programme offers a versatile structure, allowing students to tailor their education to their professional aspirations. During the second year, students can choose between three specialised majors: Customer Engagement & Relationship Management, Analytics and the BI Luiss Joint MSc in Marketing, ensuring targeted preparation for a variety of career paths.

Admission Requirements

168+
600+
3.5+
72+
4+
5.5+
Luiss welcomes applications from any nationality and academic background. We have made the application process simple and accessible. Find all the details on admission requirements, deadlines and procedures in one place: visit now the University's website

2 Years
Aug

Domestic
13,600 EUR
International
13,600 EUR

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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Frequently Asked Questions

Is an English language proficiency certificate required for enrolment in Master's degree programmes/majors taught in English?
Yes. Applicants must demonstrate a minimum English language proficiency of B2 CEFR, certified by a recognised test issued no more than three years prior to application. Only the final level indicated on the certificate (B2, C1, or C2) will be considered; interim levels are not valid. Candidates who completed their entire undergraduate studies in English will automatically be assigned a presumed B2 level. However, in order to be considered for a higher level (and any associated benefits), one of the accepted certificates showing that level must be uploaded during the application process. Please note: if you apply for a programme taught in Italian, you must provide a certificate showing at least B2 proficiency in Italian at the time of enrolment.
To explore the details of each degree programme, including course structure, career prospects, and the LUISS educational model, we encourage you to take part in our orientation initiatives. You can also contact: 📩 Orientation Office – [email protected] 📩 International Programmes Office – [email protected]
LUISS offers several calls for applications for tuition waivers and scholarships. Each call outlines the specific requirements, deadlines, application procedures, and criteria for the allocation of benefits. To stay updated and apply, visit the Economic Aid and Scholarships page. For further support, contact: 📩 [email protected]
Yes, LUISS provides several student residences near its campuses. These offer fully furnished rooms and shared spaces that support both study and student life. Applications for accommodation must be submitted via the official university platform. More details on availability, eligibility (e.g. enrolment status and home distance from Rome), room types, prices, and financial support options can be found on the LUISS Residences page.
Campus life at LUISS enriches the student experience beyond academics. It includes activities and opportunities in sports, arts, culture, volunteering, music, and vibrant student associations. Students also benefit from psychological counselling, career services, and leadership development programmes aimed at fostering soft skills and meaningful engagement. Whether you're looking to explore new interests, contribute to the community, or simply enjoy university life, LUISS offers a wide range of options. Discover more about campus life on Luiss website.
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