12 monthsProgramme duration
19 Aug, 2026Application Deadline
SepStarting Month
Programme overview
Main Subject
Art and Design
Degree
MA
Study Level
Master's
Study Mode
On Campus
Course summary
How does fashion stay relevant when consumer behaviour, technology and expectations around sustainability keep changing? And what does responsible leadership look like in a global industry?
If you want to connect fashion with strategy, innovation and responsible business, MA Fashion Management is for you.
At Southampton, you’ll develop the knowledge to navigate the challenges and opportunities shaping today’s fashion industry. Explore sustainability, global social responsibility and ethical and environmental values, while examining how these issues affect global supply chains and business decisions.
You’ll also investigate how digitalisation is changing fashion management. Develop your understanding of contemporary digital strategies and explore areas including consumer behaviour, retail, merchandising, brand management and marketing.
Your learning will connect academic thinking with professional practice. Work on real-life scenarios, collaborate with fashion retailers and trend-forecasting companies, and hear directly from industry professionals. Workshops, career fairs, case studies and group activities will give you further opportunities to put your ideas into action.
Southampton is ranked 8th in the UK for research quality (Complete University Guide 2026), giving you the opportunity to develop your thinking in a research-led creative environment.
Find your place in a course that brings together fashion, business and responsibility, and develop the confidence to help organisations respond to change rather than simply follow it.
Key features of this course
**Put responsibility at the heart of fashion.** Explore sustainable fashion management, ethical and environmental values and global social responsibility, including their impact across supply chains.
**Connect strategy with creativity.** Develop your understanding of strategic fashion management and marketing, exploring how organisations build brands, respond to consumers and compete in changing markets.
**Get closer to industry.** Collaborate with fashion retailers and trend-forecasting companies and hear from fashion professionals through talks, workshops and real-world activities.
**Develop your digital thinking.** Explore contemporary digital technologies and strategies and consider how digitalisation is reshaping fashion businesses and professional practice.
**Build commercial and professional skills.** Develop research, critical thinking, problem-solving, communication, teamwork, commercial awareness and networking through practical and academic work.
**Make your final project relevant to your ambitions.** Complete a 10,000-word research project on a contemporary fashion management issue of your choice, linking your investigation directly with your career goals.
Your future career
Fashion needs leaders who can balance commercial decisions with changing expectations around sustainability, technology and social responsibility.
You’ll graduate with advanced management knowledge alongside skills in strategy, marketing, research, communication and problem-solving. You’ll also develop the commercial awareness and adaptability to work across different parts of the global fashion industry.
Careers directly related to the course include fashion product manager, fashion buyer, supply chain manager, visual merchandiser, fashion sourcing officer, brand manager and public relations manager. Wider opportunities include digital marketing, e-commerce, editorial production and social media.
The programme can also support you if you want to start your own business or continue into postgraduate research, including PhD study.
As a graduate from a top 20 UK university for employability (Complete University Guide Graduate Prospects Ranking 2026), you’ll be well prepared to take your next step.
How does fashion stay relevant when consumer behaviour, technology and expectations around sustainability keep changing? And what does responsible leadership look like in a global industry?
If you want to connect fashion with strategy, innovation and responsible business, MA Fashion Management is for you.
At Southampton, you’ll develop the knowledge to navigate the challenges and opportunities shaping today’s fashion industry. Explore sustainability, global social responsibility and ethical and environmental values, while examining how these issues affect global supply chains and business decisions.
You’ll also investigate how digitalisation is changing fashion management. Develop your understanding of contemporary digital strategies and explore areas including consumer behaviour, retail, merchandising, brand management and marketing.
Your learning will connect academic thinking with professional practice. Work on real-life scenarios, collaborate with fashion retailers and trend-forecasting companies, and hear directly from industry professionals. Workshops, career fairs, case studies and group activities will give you further opportunities to put your ideas into action.
Southampton is ranked 8th in the UK for research quality (Complete University Guide 2026), giving you the opportunity to develop your thinking in a research-led creative environment.
Find your place in a course that brings together fashion, business and responsibility, and develop the confidence to help organisations respond to change rather than simply follow it.
Key features of this course
**Put responsibility at the heart of fashion.** Explore sustainable fashion management, ethical and environmental values and global social responsibility, including their impact across supply chains.
**Connect strategy with creativity.** Develop your understanding of strategic fashion management and marketing, exploring how organisations build brands, respond to consumers and compete in changing markets.
**Get closer to industry.** Collaborate with fashion retailers and trend-forecasting companies and hear from fashion professionals through talks, workshops and real-world activities.
**Develop your digital thinking.** Explore contemporary digital technologies and strategies and consider how digitalisation is reshaping fashion businesses and professional practice.
**Build commercial and professional skills.** Develop research, critical thinking, problem-solving, communication, teamwork, commercial awareness and networking through practical and academic work.
**Make your final project relevant to your ambitions.** Complete a 10,000-word research project on a contemporary fashion management issue of your choice, linking your investigation directly with your career goals.
Your future career
Fashion needs leaders who can balance commercial decisions with changing expectations around sustainability, technology and social responsibility.
You’ll graduate with advanced management knowledge alongside skills in strategy, marketing, research, communication and problem-solving. You’ll also develop the commercial awareness and adaptability to work across different parts of the global fashion industry.
Careers directly related to the course include fashion product manager, fashion buyer, supply chain manager, visual merchandiser, fashion sourcing officer, brand manager and public relations manager. Wider opportunities include digital marketing, e-commerce, editorial production and social media.
The programme can also support you if you want to start your own business or continue into postgraduate research, including PhD study.
As a graduate from a top 20 UK university for employability (Complete University Guide Graduate Prospects Ranking 2026), you’ll be well prepared to take your next step.
Programme overview
Main Subject
Art and Design
Degree
MA
Study Level
Master's
Study Mode
On Campus
Course summary
How does fashion stay relevant when consumer behaviour, technology and expectations around sustainability keep changing? And what does responsible leadership look like in a global industry?
If you want to connect fashion with strategy, innovation and responsible business, MA Fashion Management is for you.
At Southampton, you’ll develop the knowledge to navigate the challenges and opportunities shaping today’s fashion industry. Explore sustainability, global social responsibility and ethical and environmental values, while examining how these issues affect global supply chains and business decisions.
You’ll also investigate how digitalisation is changing fashion management. Develop your understanding of contemporary digital strategies and explore areas including consumer behaviour, retail, merchandising, brand management and marketing.
Your learning will connect academic thinking with professional practice. Work on real-life scenarios, collaborate with fashion retailers and trend-forecasting companies, and hear directly from industry professionals. Workshops, career fairs, case studies and group activities will give you further opportunities to put your ideas into action.
Southampton is ranked 8th in the UK for research quality (Complete University Guide 2026), giving you the opportunity to develop your thinking in a research-led creative environment.
Find your place in a course that brings together fashion, business and responsibility, and develop the confidence to help organisations respond to change rather than simply follow it.
Key features of this course
**Put responsibility at the heart of fashion.** Explore sustainable fashion management, ethical and environmental values and global social responsibility, including their impact across supply chains.
**Connect strategy with creativity.** Develop your understanding of strategic fashion management and marketing, exploring how organisations build brands, respond to consumers and compete in changing markets.
**Get closer to industry.** Collaborate with fashion retailers and trend-forecasting companies and hear from fashion professionals through talks, workshops and real-world activities.
**Develop your digital thinking.** Explore contemporary digital technologies and strategies and consider how digitalisation is reshaping fashion businesses and professional practice.
**Build commercial and professional skills.** Develop research, critical thinking, problem-solving, communication, teamwork, commercial awareness and networking through practical and academic work.
**Make your final project relevant to your ambitions.** Complete a 10,000-word research project on a contemporary fashion management issue of your choice, linking your investigation directly with your career goals.
Your future career
Fashion needs leaders who can balance commercial decisions with changing expectations around sustainability, technology and social responsibility.
You’ll graduate with advanced management knowledge alongside skills in strategy, marketing, research, communication and problem-solving. You’ll also develop the commercial awareness and adaptability to work across different parts of the global fashion industry.
Careers directly related to the course include fashion product manager, fashion buyer, supply chain manager, visual merchandiser, fashion sourcing officer, brand manager and public relations manager. Wider opportunities include digital marketing, e-commerce, editorial production and social media.
The programme can also support you if you want to start your own business or continue into postgraduate research, including PhD study.
As a graduate from a top 20 UK university for employability (Complete University Guide Graduate Prospects Ranking 2026), you’ll be well prepared to take your next step.
How does fashion stay relevant when consumer behaviour, technology and expectations around sustainability keep changing? And what does responsible leadership look like in a global industry?
If you want to connect fashion with strategy, innovation and responsible business, MA Fashion Management is for you.
At Southampton, you’ll develop the knowledge to navigate the challenges and opportunities shaping today’s fashion industry. Explore sustainability, global social responsibility and ethical and environmental values, while examining how these issues affect global supply chains and business decisions.
You’ll also investigate how digitalisation is changing fashion management. Develop your understanding of contemporary digital strategies and explore areas including consumer behaviour, retail, merchandising, brand management and marketing.
Your learning will connect academic thinking with professional practice. Work on real-life scenarios, collaborate with fashion retailers and trend-forecasting companies, and hear directly from industry professionals. Workshops, career fairs, case studies and group activities will give you further opportunities to put your ideas into action.
Southampton is ranked 8th in the UK for research quality (Complete University Guide 2026), giving you the opportunity to develop your thinking in a research-led creative environment.
Find your place in a course that brings together fashion, business and responsibility, and develop the confidence to help organisations respond to change rather than simply follow it.
Key features of this course
**Put responsibility at the heart of fashion.** Explore sustainable fashion management, ethical and environmental values and global social responsibility, including their impact across supply chains.
**Connect strategy with creativity.** Develop your understanding of strategic fashion management and marketing, exploring how organisations build brands, respond to consumers and compete in changing markets.
**Get closer to industry.** Collaborate with fashion retailers and trend-forecasting companies and hear from fashion professionals through talks, workshops and real-world activities.
**Develop your digital thinking.** Explore contemporary digital technologies and strategies and consider how digitalisation is reshaping fashion businesses and professional practice.
**Build commercial and professional skills.** Develop research, critical thinking, problem-solving, communication, teamwork, commercial awareness and networking through practical and academic work.
**Make your final project relevant to your ambitions.** Complete a 10,000-word research project on a contemporary fashion management issue of your choice, linking your investigation directly with your career goals.
Your future career
Fashion needs leaders who can balance commercial decisions with changing expectations around sustainability, technology and social responsibility.
You’ll graduate with advanced management knowledge alongside skills in strategy, marketing, research, communication and problem-solving. You’ll also develop the commercial awareness and adaptability to work across different parts of the global fashion industry.
Careers directly related to the course include fashion product manager, fashion buyer, supply chain manager, visual merchandiser, fashion sourcing officer, brand manager and public relations manager. Wider opportunities include digital marketing, e-commerce, editorial production and social media.
The programme can also support you if you want to start your own business or continue into postgraduate research, including PhD study.
As a graduate from a top 20 UK university for employability (Complete University Guide Graduate Prospects Ranking 2026), you’ll be well prepared to take your next step.
Admission Requirements
67+
120+
176+
2.8+
6.5+
92+
You’ll need a 2:2 degree in a relevant subject such as:
advertising business communication fashion design HR journalism management marketing politics psychology public relations (PR) sociology textile design
advertising business communication fashion design HR journalism management marketing politics psychology public relations (PR) sociology textile design
19 Aug 2026
1 Year
Sep
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