Bachelor of Arts in Communication - Corporate and Public Relations Concentration 48 months Undergraduate Programme By Drexel University |TopUniversities

Bachelor of Arts in Communication - Corporate and Public Relations Concentration

Subject Ranking

# 501-550QS Subject Rankings

Programme Duration

48 monthsProgramme duration

Main Subject Area

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

The concentration in Corporate and Public Relations covers a broad range of activities that help an organization and its publics communicate with one another. The field includes public relations, media relations, financial writing, publication design, employee and customer communication, desktop publishing, and government relations. The required courses for both the BA degrees in Corporate and Public Relations are similar, however, the BS requires specific science and math sequences, as well as courses in psychology, history, political science and economics. The BA in Corporate and Public Relations allows for a greater number of humanities electives and slightly more flexibility in choosing electives. The BA degree also requires a foreign language component. Skills in this field run the gamut from written to spoken to visual communication. A corporate communication specialist might be called on to write articles for an in-house newsletter, to research and write an annual report to shareholders, to publicize a special event, to write a speech for an executive, to plan a press conference, to develop a media plan for an organization, or to script a video for an employee orientation session.

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

The concentration in Corporate and Public Relations covers a broad range of activities that help an organization and its publics communicate with one another. The field includes public relations, media relations, financial writing, publication design, employee and customer communication, desktop publishing, and government relations. The required courses for both the BA degrees in Corporate and Public Relations are similar, however, the BS requires specific science and math sequences, as well as courses in psychology, history, political science and economics. The BA in Corporate and Public Relations allows for a greater number of humanities electives and slightly more flexibility in choosing electives. The BA degree also requires a foreign language component. Skills in this field run the gamut from written to spoken to visual communication. A corporate communication specialist might be called on to write articles for an in-house newsletter, to research and write an annual report to shareholders, to publicize a special event, to write a speech for an executive, to plan a press conference, to develop a media plan for an organization, or to script a video for an employee orientation session.

Admission Requirements

6.5+
Applicants to Drexel University are expected to have completed the high school curriculum that will best prepare them for freshman-year studies at the college level. Four years of mathematics (algebra I and II, geometry, trigonometry) Two years of a laboratory science (biology, chemistry, or physics) English Language requirement: Students have a first (or native) language is English. They have studied at a high school for a minimum of three years where English is the primary language of instruction. We strongly recommend that students who choose this exemption still submit both the SAT or ACT and TOEFL or IELTS exams to demonstrate English language proficiency. They have received a minimum score of 600 on the SAT Critical Reasoning section or a minimum score of 27 on the ACT English section.

48 Months
Jan-2000

Tuition fees

Domestic
0 USD
International
0 USD

Scholarships

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