Master in Market Research (Customer Experience) 12 months Postgraduate Programme By Universidad Católica de Santiago de Guayaquil |TopUniversities

Master in Market Research (Customer Experience)

Programme Duration

12 monthsProgramme duration

Tuitionfee

5,100 USDTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

Blended

The objective of the Master's Degree in Market Research is to provide students with the skills related to the design, execution and auditing of the research process to determine the behavior and purchasing process of consumers and, in general, the way in which these are related to the brands and products of the organization and its competitors.


The Professional Master's Degree in Market Research with a mention in Customer Experience is aimed at professionals in the areas of market research, marketing, business administration and/or management, statistics, advertising, communication, business, finance, or others who have relationship with the commercial and business area; In the same way, those professionals who, not having a related degree, can prove experience in the aforementioned areas will be taken into consideration.

Programme overview

Main Subject

Marketing

Degree

Other

Study Level

Masters

Study Mode

Blended

The objective of the Master's Degree in Market Research is to provide students with the skills related to the design, execution and auditing of the research process to determine the behavior and purchasing process of consumers and, in general, the way in which these are related to the brands and products of the organization and its competitors.


The Professional Master's Degree in Market Research with a mention in Customer Experience is aimed at professionals in the areas of market research, marketing, business administration and/or management, statistics, advertising, communication, business, finance, or others who have relationship with the commercial and business area; In the same way, those professionals who, not having a related degree, can prove experience in the aforementioned areas will be taken into consideration.

Admission Requirements

12 Months
Sep

Domestic
5,100 USD
International
5,100 USD

Scholarships

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