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An interdisciplinary and comprehensive training in Advertising, Public Relations and Professional Resources, typical of the area, along with other disciplines of knowledge such as Communication Sciences, Social Sciences and Humanities. And application of professional and academic knowledge. Training close to the needs of the market and companies through knowledge of the structure, organization, management and contracting of advertising and public relations companies. The graduate will know the functions of the different professional profiles, such as account executive, creative and advertising planner, director of communication and public relations and public relations technician in their theoretical, historical, legal, deontological and business dimensions. The graduate know how to plan, analyze and assess organizational communication and communication strategies in their internal and external, and commercial and corporate dimensions, both from the perspective of the advertiser's communication department and from the communication company. The graduate's professional profile will be such that he can promote expressive capacities for each of the media, advertising and organizational communication media and formats for the development of messages and communication campaigns. The graduate will gain professional communication skills and techniques: project presentation skills, writing valid documentation for journalists and the media, organizing events, etc.
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
An interdisciplinary and comprehensive training in Advertising, Public Relations and Professional Resources, typical of the area, along with other disciplines of knowledge such as Communication Sciences, Social Sciences and Humanities. And application of professional and academic knowledge. Training close to the needs of the market and companies through knowledge of the structure, organization, management and contracting of advertising and public relations companies. The graduate will know the functions of the different professional profiles, such as account executive, creative and advertising planner, director of communication and public relations and public relations technician in their theoretical, historical, legal, deontological and business dimensions. The graduate know how to plan, analyze and assess organizational communication and communication strategies in their internal and external, and commercial and corporate dimensions, both from the perspective of the advertiser's communication department and from the communication company. The graduate's professional profile will be such that he can promote expressive capacities for each of the media, advertising and organizational communication media and formats for the development of messages and communication campaigns. The graduate will gain professional communication skills and techniques: project presentation skills, writing valid documentation for journalists and the media, organizing events, etc.
Admission Requirements
5.5+
72+
59+
The documentation must be attached electronically. During the academic year, the physical presentation of the documentation that cannot be verified as digitally valid will be requested.
4 Years
Sep
Domestic
5,300 EUR
International
27,100 EUR
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
Advertising and Public Relations
# 201-250QS Subject Rankings
48 monthsProgramme duration
27,100 EURTuition Fee/year
Communication and Media StudiesMain Subject Area
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Programme overview
Main Subject
Communication and Media Studies
Degree
Other
Study Level
Undergraduate
Study Mode
On Campus
Admission Requirements
Domestic
International
Scholarships
Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.
To help students navigate this challenging process, we recommend the following articles:
How to get a full scholarship
Looking for a fully-funded scholarship to see you into university? Find out how to boost your chances of getting one.
Scholarships to study abroad
Find scholarships to study abroad with our lists of international scholarships – categorized by country, by subject, and by type of student.
Scholarship Applications: Frequently Asked Questions
Get answers to all your questions about scholarship applications, including tips on how to find scholarships and chances of success.
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