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The
construction structure of the Master of Science in Marketing program aims to
ensure a complete and focused apparatus of knowledge and skills
simultaneously in the field of: • Marketing communication and consumer
behavior; • Marketing research methods; • Research and marketing strategy; •
Distribution channels and sales management; • Brand management and customer
relations; • International marketing and services; • Marketing of
institutions and social marketing; • Business marketing and online marketing,
etc.; The successful completion of this study program enables students to
coherently pursue a research or academic career through the continuation of
doctoral studies, thus increasing the opportunities for the further
development of their professional career.
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
The
construction structure of the Master of Science in Marketing program aims to
ensure a complete and focused apparatus of knowledge and skills
simultaneously in the field of: • Marketing communication and consumer
behavior; • Marketing research methods; • Research and marketing strategy; •
Distribution channels and sales management; • Brand management and customer
relations; • International marketing and services; • Marketing of
institutions and social marketing; • Business marketing and online marketing,
etc.; The successful completion of this study program enables students to
coherently pursue a research or academic career through the continuation of
doctoral studies, thus increasing the opportunities for the further
development of their professional career.
Admission Requirements
04 Oct 2023
2 Years
Oct
Tuition Fee and Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
How do I apply for the Master of Marceting at UT, Department of Marketing and Tourism, at Faculty of Economy?
In this master's program, the following can apply: -Students who have completed their bachelor's studies in the Administration-Business branch, in the Finance-Accounting branch, of the Faculty of Economics, University of Tirana, are admitted to the Master's program without completing the formative knowledge. - Students who have completed their bachelor's studies in the finance-accounting branch and in the business administration branch in economics faculties (public/non-public-domestic/foreign) can be accepted after the recognition of their diplomas has been carried out according to the relevant regulations of the Faculty of Economics , University of Tirana. - Students who have completed their bachelor's studies in the Economics branch and in the Economic Informatics branch of the Faculty of Economics, University of Tirana, are admitted to the Master's program after completing their formative knowledge. The application procedure in the second cycle study programs is carried out in accordance with Instruction.
Master of Science in Marketing
24 monthsProgram duration
04 Oct, 2023Application Deadline
YesScholarships
MarketingMain Subject Area
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Program overview
Main Subject
Marketing
Degree
MSc
Study Level
Masters
Study Mode
On Campus
Admission Requirements
Tuition Fee and Scholarships
One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.
In this guide you will find:
Where to look for scholarship opportunities
How to apply to scholarships relevant to you
A list of available scholarships around the world
A scholarship application checklist
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Frequently Asked Questions