Master of Science in Marketing 24 months Postgraduate Programme By The University of Tirana |TopUniversities

Master of Science in Marketing

Programme Duration

24 monthsProgramme duration

Application Deadline

04 Oct, 2023Application Deadline

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The construction structure of the Master of Science in Marketing program aims to ensure a complete and focused apparatus of knowledge and skills simultaneously in the field of: • Marketing communication and consumer behavior; • Marketing research methods; • Research and marketing strategy; • Distribution channels and sales management; • Brand management and customer relations; • International marketing and services; • Marketing of institutions and social marketing; • Business marketing and online marketing, etc.; The successful completion of this study program enables students to coherently pursue a research or academic career through the continuation of doctoral studies, thus increasing the opportunities for the further development of their professional career.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

Study Mode

On Campus

The construction structure of the Master of Science in Marketing program aims to ensure a complete and focused apparatus of knowledge and skills simultaneously in the field of: • Marketing communication and consumer behavior; • Marketing research methods; • Research and marketing strategy; • Distribution channels and sales management; • Brand management and customer relations; • International marketing and services; • Marketing of institutions and social marketing; • Business marketing and online marketing, etc.; The successful completion of this study program enables students to coherently pursue a research or academic career through the continuation of doctoral studies, thus increasing the opportunities for the further development of their professional career.

Admission Requirements

04 Oct 2023
2 Years
Oct

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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Frequently Asked Questions

In this master's program, the following can apply: -Students who have completed their bachelor's studies in the Administration-Business branch, in the Finance-Accounting branch, of the Faculty of Economics, University of Tirana, are admitted to the Master's program without completing the formative knowledge. - Students who have completed their bachelor's studies in the finance-accounting branch and in the business administration branch in economics faculties (public/non-public-domestic/foreign) can be accepted after the recognition of their diplomas has been carried out according to the relevant regulations of the Faculty of Economics , University of Tirana. - Students who have completed their bachelor's studies in the Economics branch and in the Economic Informatics branch of the Faculty of Economics, University of Tirana, are admitted to the Master's program after completing their formative knowledge. The application procedure in the second cycle study programs is carried out in accordance with Instruction.
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