Communication [BA] Undergraduate Programme By Eastern Michigan University |TopUniversities
Main Subject Area

Communication and Media StudiesMain Subject Area

Programme overview

Main Subject

Communication and Media Studies

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The undergraduate program in Communication, leading to a Bachelor of Arts degree, is one of the largest programs in the College of Arts and Sciences. As a student in Communication, you’ll explore the impact and influence of communication in personal, professional, and public contexts and learn the fundamentals and techniques that give effective communication the power to inform and to persuade.

Learn

The Communication Major engages students in lifelong learning that addresses socially and globally pressing communication challenges through scholarly, creative, critical, and practical curriculum and instruction. It prepares undergraduate students for careers as ethical communicators with a broad understanding of contemporary communication issues and with skills that are adaptable to a variety of contexts. The following are the Programmatic Student Learning Outcomes for the Communication Major:

  • Students will be able to conduct a critical analysis of various communication messages.
  • Students will be able to apply communication theory and concepts to various situational forms of message production.
  • Students will be able to apply ethical principles to various communicative acts.
  • Using communication strategies, students will be responsive to the needs of the community.
  • Students’ communication choices will demonstrate respect and dignity for all human experiences.

Opportunities

Communication majors have the opportunity to further develop and refine their communication skills through participating in our internship program, the Undergraduate Research Symposium, academic service-learning courses, and our nationally ranked forensics team. Many of our Communication graduates have gone on to challenging careers in advertising, business administration, government, health services, human resources, management, marketing, politics, public relations, and social services. Others have found a degree in communication to be excellent preparation for advanced studies in law or pursuing communication-related graduate programs.

Programme overview

Main Subject

Communication and Media Studies

Degree

BA

Study Level

Undergraduate

Study Mode

On Campus

The undergraduate program in Communication, leading to a Bachelor of Arts degree, is one of the largest programs in the College of Arts and Sciences. As a student in Communication, you’ll explore the impact and influence of communication in personal, professional, and public contexts and learn the fundamentals and techniques that give effective communication the power to inform and to persuade.

Learn

The Communication Major engages students in lifelong learning that addresses socially and globally pressing communication challenges through scholarly, creative, critical, and practical curriculum and instruction. It prepares undergraduate students for careers as ethical communicators with a broad understanding of contemporary communication issues and with skills that are adaptable to a variety of contexts. The following are the Programmatic Student Learning Outcomes for the Communication Major:

  • Students will be able to conduct a critical analysis of various communication messages.
  • Students will be able to apply communication theory and concepts to various situational forms of message production.
  • Students will be able to apply ethical principles to various communicative acts.
  • Using communication strategies, students will be responsive to the needs of the community.
  • Students’ communication choices will demonstrate respect and dignity for all human experiences.

Opportunities

Communication majors have the opportunity to further develop and refine their communication skills through participating in our internship program, the Undergraduate Research Symposium, academic service-learning courses, and our nationally ranked forensics team. Many of our Communication graduates have gone on to challenging careers in advertising, business administration, government, health services, human resources, management, marketing, politics, public relations, and social services. Others have found a degree in communication to be excellent preparation for advanced studies in law or pursuing communication-related graduate programs.

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

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