BS in Marketing/Accelerated MPA in Public Administration 60 months Undergraduate Programme By George Mason University |TopUniversities

BS in Marketing/Accelerated MPA in Public Administration

Programme Duration

60 monthsProgramme duration

Main Subject Area

Public PolicyMain Subject Area

Programme overview

Main Subject

Public Policy

Degree

BS

Study Level

Undergraduate

The BS in marketing (MKTG) prepares students for a broad range of global and domestic career options in market and consumer research, brand management, advertising, customer relationship management, new market and business development, and marketing strategy. Marketing opportunities are increasing in the new economy as firms, government agencies, and nonprofit organizations adopt a market orientation. Marketing major provides students with a solid background in marketing concepts and practices, with emphasis on market analysis and planning, research, and consumer behavior. Because marketing draws on a variety of disciplines for its foundation and is practiced globally, marketing majors are encouraged to take electives in related fields such as psychology, sociology, economics, public policy, international studies, computer science, and foreign languages. The Master of Public Administration (MPA) is designed for people who hold or aspire to hold leadership positions in organizations that participate in the development and implementation of public policy. The mission of the MPA program is to give graduate students the opportunity to build their knowledge of politics, public policy and management and to enhance their analytic, problem solving, and communication skills. Highly qualified undergraduates in any major may apply to the accelerated master’s degree in public administration. If accepted, students will be able to earn a bachelor’s degree in their chosen major and a master’s degree in public administration with a reduced number of overall credits and within a reduced time frame, sometimes within five years.

Programme overview

Main Subject

Public Policy

Degree

BS

Study Level

Undergraduate

The BS in marketing (MKTG) prepares students for a broad range of global and domestic career options in market and consumer research, brand management, advertising, customer relationship management, new market and business development, and marketing strategy. Marketing opportunities are increasing in the new economy as firms, government agencies, and nonprofit organizations adopt a market orientation. Marketing major provides students with a solid background in marketing concepts and practices, with emphasis on market analysis and planning, research, and consumer behavior. Because marketing draws on a variety of disciplines for its foundation and is practiced globally, marketing majors are encouraged to take electives in related fields such as psychology, sociology, economics, public policy, international studies, computer science, and foreign languages. The Master of Public Administration (MPA) is designed for people who hold or aspire to hold leadership positions in organizations that participate in the development and implementation of public policy. The mission of the MPA program is to give graduate students the opportunity to build their knowledge of politics, public policy and management and to enhance their analytic, problem solving, and communication skills. Highly qualified undergraduates in any major may apply to the accelerated master’s degree in public administration. If accepted, students will be able to earn a bachelor’s degree in their chosen major and a master’s degree in public administration with a reduced number of overall credits and within a reduced time frame, sometimes within five years.

Admission Requirements

6.5+
Other English Language requirements: Students are required to have paper-based TOEFL of 570 and 230 on the computer-based TOEFL ; overall band score of 59 on the Pearson Test of English.

60 Months
Jan-2000

Domestic
0 USD
International
0 USD

Scholarships

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