Master of Marketing Strategy 24 months Postgraduate Program By Macquarie University (Sydney, Australia) |Top Universities

Program overview

Degree

Other

Study Level

Masters

Fast-moving, skillful marketers are critical to the success of any organisation. Marketers understand consumers and business clients, and create offerings that entice them. With expert knowledge of their customers’ journey and experience, they’re able to create value and market opportunities through innovation, marketing insight and executing marketing strategy with long-term return for all stakeholders. This degree focuses on how marketing strategy is practiced today by creating opportunities and selling ideas. It provides a critical thinking and strategic framework that will enable you to understand and respond quickly to the ever-evolving consumer landscape. It explores the development of innovative marketing models, customer experience and competitive strategies through marketing insights and benchmarking and measuring performance.

Program overview

Degree

Other

Study Level

Masters

Fast-moving, skillful marketers are critical to the success of any organisation. Marketers understand consumers and business clients, and create offerings that entice them. With expert knowledge of their customers’ journey and experience, they’re able to create value and market opportunities through innovation, marketing insight and executing marketing strategy with long-term return for all stakeholders. This degree focuses on how marketing strategy is practiced today by creating opportunities and selling ideas. It provides a critical thinking and strategic framework that will enable you to understand and respond quickly to the ever-evolving consumer landscape. It explores the development of innovative marketing models, customer experience and competitive strategies through marketing insights and benchmarking and measuring performance.

Admission Requirements

100+
6+
5+
185+
65+

Scholarships

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