MS in Integrated Marketing Communications Postgraduate Programme By Roosevelt University |TopUniversities
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MS in Integrated Marketing Communications

Location

430 S Michigan Avenue, Auditorium Building, Chicago, United States
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Starting Month

Jan-2000Starting Month

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University CTA

Programme overview

Main Subject

Communication and Media Studies

Study Level

Masters

This program prepares students to meet the challenges of companies and non-profits in the US and around the world: Build brands, create reputations, manage crises, develop and launch new products and services. Roosevelt's IMC program prepares students to lead creatively and strategically with hands-on coursework in visual communications; advertising - research, strategy, design, account planning media relations; multicultural marketing; social and digital media strategy; and community outreach and relationship building. Graduates go on to careers with advertising agencies, public relations agencies, digital marketing firms, trade and nonprofit organizations, and marketing companies, both large and small.

Programme overview

Main Subject

Communication and Media Studies

Study Level

Masters

This program prepares students to meet the challenges of companies and non-profits in the US and around the world: Build brands, create reputations, manage crises, develop and launch new products and services. Roosevelt's IMC program prepares students to lead creatively and strategically with hands-on coursework in visual communications; advertising - research, strategy, design, account planning media relations; multicultural marketing; social and digital media strategy; and community outreach and relationship building. Graduates go on to careers with advertising agencies, public relations agencies, digital marketing firms, trade and nonprofit organizations, and marketing companies, both large and small.

Admission Requirements

5+
85+
60+
Applicants must have an undergraduate grade point average of at least 2.7 on a 4.0 scale in all or the last half of the undergraduate program. Other English language Requirements: Minimum scores required on the TOEFL are 550 (paper based), 213 (computer based) along with 4.5 or higher on the essay score of TOEFL.

Jan-2000

Tuition fees

Domestic
0 USD
International
0 USD

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