Bachelor of Science in Business Administration (BSBA) - Marketing

Shortlist

Business and Management StudiesMain Subject Area

Shortlist

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

The goal of business administration program are: students will be able to demonstrate an ability to use technology in business; effective Communication; collaboration in diverse groups in business-like settings; basic analytical and quantitative techniques used in business; and they will acquire effective decision making with ethical considerations. This program demonstrates the role that marketing plays in the management process provides a comprehensive understanding of marketing concepts and practices. By program end, students will be able to develop the essentials of a marketing program. Students completing a major in marketing can expect to move into management training programs in a variety of business organizations or into similar positions with advertising agencies, research organizations, not-for-profit institutions, health organizations or the government. This program also prepares students for graduate education. The Marketing Department?s program rests on the concept that the wants and needs of the customer are the reasons for a firm?s existence, and courses in the department stress the relationship of the behavioral and social sciences to the marketing concepts employed by the organization.

Programme overview

Main Subject

Business and Management Studies

Degree

Other

Study Level

Undergraduate

Admission Requirements

IELTS

Scholarships

Selecting the right scholarship can be a daunting process. With countless options available, students often find themselves overwhelmed and confused. The decision can be especially stressful for those facing financial constraints or pursuing specific academic or career goals.

To help students navigate this challenging process, we recommend the following articles:

Bachelor of Science in Business Administration (BSBA) - Marketing

Business and Management StudiesMain Subject Area

Programme overview

Main Subject

Degree

Study Level

Programme overview

Main Subject

Degree

Study Level

Admission Requirements

Exam Scores

Scholarships

Scholarships

More programmes from the university

Bachelor (87) UG(87)

BA in History

BA in Philosophy

Bachelor of Fine Arts (BFA) in Acting

Bachelor of Fine Arts (BFA) in Musical Theatre - Dance Emphasis

Bachelor of Fine Arts (BFA) in Musical Theatre - Voice Emphasis

Bachelor of Music (BM) in Brass

Bachelor of Music (BM) in Classical Guitar

Bachelor of Music (BM) in Jazz and Contemporary Music Studies

Bachelor of Music (BM) in Percussion Instruments

Bachelor of Music (BM) in Piano Performance

Bachelor of Music (BM) in Strings

Bachelor of Music (BM) in Voice

Bachelor of Music (BM) in Woodwind

Bachelor of Music in Music Composition

Bachelor of Musical Arts (BMA) in Musical Arts

BA in Actuarial Science

BS in Actuarial Science

Bachelor of Arts in Organizational Communication

Bachelor of Arts in Organizational Communication - Fast-Track Program for Adults

Bachelor of Arts in Organizational Leadership

Bachelor of Professional Studies in Business - Fast-Track Program for Adults

Bachelor of Science in Business Administration (BSBA) - Accounting

Bachelor of Science in Business Administration (BSBA) - Finance

Bachelor of Science in Business Administration (BSBA) - Human Resource Management

Bachelor of Science in Business Administration (BSBA) - Management

Bachelor of Science in Business Administration (BSBA) - Marketing

Bachelor of Science in Business Administration (BSBA) - Social Entrepreneurship

BA in Information Technology - Database and Data Assurance Concentration

BA in Information Technology - Information Technology Management Concentration

BA in Information Technology - Network Applications Concentration

BS in Computer Science

BS in Data Analytics

BA in Biology

BA in Psychology

BA in Psychology - Concentration in Child and Family Studies

BA in Psychology - Concentration in Forensic Psychology

BA in Psychology - Concentration in Neuroscience

BS in Allied Health - Concentration in Diagnostic Medical Sonography

BS in Allied Health - Concentration in Medical Technology

BS in Allied Health - Concentration in Nuclear Medicine Technology

BS in Allied Health - Concentration in Radiation Therapy Technology

BS in Allied Health - Concentration in Radiography

BS in Biochemistry

BS in Biology

Bachelor of Professional Studies in Psychology - Fast-Track Program for Adults

BA in Mathematics - Concentration in Secondary Education

BA in Mathematics - Concentration in Statistics

BS in Mathematics - Concentration in Secondary Education

BS in Mathematics - Concentration in Statistics

BA in African American Studies

BA in Economics

BA in Educational Studies - Concentration in Early Care and Education

BA in Educational Studies - Concentration in Youth Development and Education

BA in English

BA in English - Concentration in Creative Writing

BA in Integrated Marketing Communications - Advertising Creative Concentration

BA in Integrated Marketing Communications - Advertising Management Concentration

BA in Integrated Marketing Communications - Public Relations Concentration

BA in International Studies

BA in Journalism

BA in Media Studies