12 monthsProgramme duration
4,500 EURTuition Fee/year
SepStarting Month
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
On the Master’s degree course there are specialist and highly motivated teaching staff who will offer you training in advanced marketing, sociology and consumer psychology topics and in research methods, together with training in digital marketing.
The Master’s degree course takes into account the employability of all students and offers the chance to do a curricular work placement of 250 hours, designing a calendar that will facilitate the extracurricular work placement during the second academic semester and organising a series of extra activities to facilitate this such as talks, workshops and company visits.
If you are interested in learning more about data-based marketing (Big Data or machine learning applied to marketing) and consumer behaviour through neuromarketing, the course offer the chance to take this as an optional module and offers students access to ECO-LAB biosensors (Eye-trackers and GSR or Galvanic Skin Response).
If you are interested in socio-political organisations or sectors the optional model in socio-political marketing which is taught in English will reinforce and reorientate your marketing training to that context.
The city of Barcelona and UAB campus offer students a great context in which to complete this exhaustive training in the world of marketing.
Programme overview
Main Subject
Marketing
Degree
Other
Study Level
Masters
Study Mode
On Campus
On the Master’s degree course there are specialist and highly motivated teaching staff who will offer you training in advanced marketing, sociology and consumer psychology topics and in research methods, together with training in digital marketing.
The Master’s degree course takes into account the employability of all students and offers the chance to do a curricular work placement of 250 hours, designing a calendar that will facilitate the extracurricular work placement during the second academic semester and organising a series of extra activities to facilitate this such as talks, workshops and company visits.
If you are interested in learning more about data-based marketing (Big Data or machine learning applied to marketing) and consumer behaviour through neuromarketing, the course offer the chance to take this as an optional module and offers students access to ECO-LAB biosensors (Eye-trackers and GSR or Galvanic Skin Response).
If you are interested in socio-political organisations or sectors the optional model in socio-political marketing which is taught in English will reinforce and reorientate your marketing training to that context.
The city of Barcelona and UAB campus offer students a great context in which to complete this exhaustive training in the world of marketing.
Admission Requirements
1. Graduates in Business Administration, Marketing, Economics, Statistics, Psychology, Sociology.
2. Graduates in Audiovisual Communication, Journalism, Advertising Public Relations, Philology/Humanities, or similar. These students may have to take bridging courses.
3. Graduates in an area of Engineering or Sciences. These students may have to take bridging courses.
4. English level B2.1 of the Common European Framework of Reference for Languages of the Council of Europe.
5. Foreign students whose first language is not Spanish should submit a DELE or SIELE certificate (C1). The master's degree Admissions Committee will not accept any other language certificates.
- Candidates are required to submit references or letter(s) of recommendation for acceptance
- Candidates are required to submit an essay(s) for acceptance
Tuition fees
Domestic
International
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