Advertising 60 months Undergraduate Programme By Pontificia Universidad Catolica del Peru (PUCP) |TopUniversities
Subject Ranking

# 201-250QS Subject Rankings

Programme Duration

60 monthsProgramme duration

Main Subject Area

Communication and Media StudiesMain Subject Area

Programme overview

Main Subject

Communication and Media Studies

Degree

BSc

Study Level

Undergraduate

Study Mode

Online

A publicist is in charge of design and implementation of communication strategies based on the organization philosophy and the study of the public and its markets. It offers greater credibility to the brands and reliability to their products, it increases their value, which promotes sales and fosters changes in the consumption habits.  In this respect, in the professional practice of the publicist, it is essential the planning, creation and execution of marketing and advertising campaigns in traditional and nontraditional media.

As a publicist from PUCP, you will be able to create and execute marketing and advertising campaigns, as well as to research and observe trends and processes originating innovation and new resources in the areas of planning, management and broadcast technology.  Therefore, you will contribute to the setting of entrepreneurial, social or governmental stances in favor of the organizations and the society.

Programme overview

Main Subject

Communication and Media Studies

Degree

BSc

Study Level

Undergraduate

Study Mode

Online

A publicist is in charge of design and implementation of communication strategies based on the organization philosophy and the study of the public and its markets. It offers greater credibility to the brands and reliability to their products, it increases their value, which promotes sales and fosters changes in the consumption habits.  In this respect, in the professional practice of the publicist, it is essential the planning, creation and execution of marketing and advertising campaigns in traditional and nontraditional media.

As a publicist from PUCP, you will be able to create and execute marketing and advertising campaigns, as well as to research and observe trends and processes originating innovation and new resources in the areas of planning, management and broadcast technology.  Therefore, you will contribute to the setting of entrepreneurial, social or governmental stances in favor of the organizations and the society.

Admission Requirements

5 Years
Sep

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