MSc Branding and Consumer Behaviour 12 months Postgraduate Programme By Sheffield Hallam University |TopUniversities
Programme Duration

12 monthsProgramme duration

Tuitionfee

14,460 GBPTuition Fee/year

Main Subject Area

MarketingMain Subject Area

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

The Branding and Consumer Behaviour degree provides an understanding of branding and consumer behaviour and its usefulness for marketing management. This course has modules in both consumer behaviour and branding, which work to complement one another. It draws upon psychology, branding, consumer culture studies and management — examining the consumer both as an individual, and within certain groups. Throughout the course, students will undertake simulations of the workplace.

Programme overview

Main Subject

Marketing

Degree

MSc

Study Level

Masters

The Branding and Consumer Behaviour degree provides an understanding of branding and consumer behaviour and its usefulness for marketing management. This course has modules in both consumer behaviour and branding, which work to complement one another. It draws upon psychology, branding, consumer culture studies and management — examining the consumer both as an individual, and within certain groups. Throughout the course, students will undertake simulations of the workplace.

Admission Requirements

79+
6+
2.7+
162+
52+

1 Year
Jan-2000

Domestic
9,340 GBP
International
14,460 GBP

Scholarships

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