Bachelor of Arts in Communication - Communication Studies 48 months Undergraduate Program By University of Utah |Top Universities

Bachelor of Arts in Communication - Communication Studies

Subject Ranking

# 201-250QS Subject Rankings

Program Duration

48 monthsProgram duration

Main Subject Area

Communication and Media StudiesMain Subject Area

Program overview

Main Subject

Communication and Media Studies

Degree

Other

Study Level

Undergraduate

Program Purpose The B.A. in Communication provides a broad, liberal-arts orientation to the field of communication studies while providing opportunities to specialize in certain areas by choosing among three sequences: Communication Studies, Strategic Communication (advertising, marketing, public relations), and Journalism (written, aural, visual, digital, and mobile). Learning Outcomes Communication Studies Sequence Outcomes Basic knowledge of interpersonal, group, and/or organizational communication. Understanding of the structure and reasoning of argumentation, as well as the ability to present arguments in written and/or spoken form. Understanding of communication within and across differences in gender, race, ethnicity, nationality, sexuality, ability, and age. Practical or selective knowledge of theories of communication. Upper-division knowledge in at least one specialized area: rhetoric, conflict resolution, critical/cultural approaches to communication, intercultural communication, interpersonal communication, mediated communication, organizational communication, and/or science/health/environmental communication. Strategic Communication and Journalism Sequence Outcomes Basic skills to communicate effectively across written, aural, visual, digital, and mobile media. Survey knowledge of technological, business, historical, legal, and ethical foundations of mediated communication. Understanding of issues of gender, race, ethnicity, nationality, sexuality, ability, and age in mediated communication. Upper-division knowledge of concepts and/or skills in media production. Upper-division knowledge of concepts and/or skills in advertising, marketing, public relations, and/or journalism. Advanced knowledge of mass communication law, media history, issues of diversity in mediated communication, and/or applied ethics in mediated communication.

Program overview

Main Subject

Communication and Media Studies

Degree

Other

Study Level

Undergraduate

Program Purpose The B.A. in Communication provides a broad, liberal-arts orientation to the field of communication studies while providing opportunities to specialize in certain areas by choosing among three sequences: Communication Studies, Strategic Communication (advertising, marketing, public relations), and Journalism (written, aural, visual, digital, and mobile). Learning Outcomes Communication Studies Sequence Outcomes Basic knowledge of interpersonal, group, and/or organizational communication. Understanding of the structure and reasoning of argumentation, as well as the ability to present arguments in written and/or spoken form. Understanding of communication within and across differences in gender, race, ethnicity, nationality, sexuality, ability, and age. Practical or selective knowledge of theories of communication. Upper-division knowledge in at least one specialized area: rhetoric, conflict resolution, critical/cultural approaches to communication, intercultural communication, interpersonal communication, mediated communication, organizational communication, and/or science/health/environmental communication. Strategic Communication and Journalism Sequence Outcomes Basic skills to communicate effectively across written, aural, visual, digital, and mobile media. Survey knowledge of technological, business, historical, legal, and ethical foundations of mediated communication. Understanding of issues of gender, race, ethnicity, nationality, sexuality, ability, and age in mediated communication. Upper-division knowledge of concepts and/or skills in media production. Upper-division knowledge of concepts and/or skills in advertising, marketing, public relations, and/or journalism. Advanced knowledge of mass communication law, media history, issues of diversity in mediated communication, and/or applied ethics in mediated communication.

Admission requirements

Undergraduate

6+

Tuition fee and scholarships

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The mission of the University of Utah is to educate the individual and to discover, refine, and disseminate knowledge. As a major teaching and research university, the flagship institution of the Utah State System of Higher Education, the University of Utah strives to create an academic environment where the highest standards of scholarship and professional practice are observed and where responsibilities to students are conscientiously met. The University recognizes the mutual relevance and interdependence of teaching and research as essential components of academic excellence. It welcomes students who are committed to learning and conform to high academic standards. The right of free inquiry is zealously preserved; diversity is encouraged and respected; critical examination and creativity are promoted; and intellectual integrity and social responsibility are fostered. The University is fully committed to the goals of equal opportunity and affirmative action; which are designed to ensure that each individual is provided with the opportunity for full, unhampered, and responsible participation in ever aspect of campus life. Add in the U's spectacular mountain setting-- a one-of-a-kind environment -- and an extraordinary education is guaranteed.

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Undergrad programs