B.S. in Marketing Program By University of Utah |Top Universities
Program Duration

48 monthsProgram duration

Main Subject Area

MarketingMain Subject Area

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers. Individuals with marketing backgrounds help organizations identify and satisfy customer needs using strategic thinking, business acumen, and carefully designed communications. Marketing majors study diverse topics such as market research, consumer behavior, advertising, and international marketing as well as learn how to build brands that people want. Our department has an active internship program and a wide range of employment opportunities available to marketing students and graduates.

Program overview

Main Subject

Marketing

Degree

Other

Study Level

Undergraduate

Marketing is an organizational function and a set of processes for creating, communicating, and delivering value to customers. Individuals with marketing backgrounds help organizations identify and satisfy customer needs using strategic thinking, business acumen, and carefully designed communications. Marketing majors study diverse topics such as market research, consumer behavior, advertising, and international marketing as well as learn how to build brands that people want. Our department has an active internship program and a wide range of employment opportunities available to marketing students and graduates.

Admission requirements

Undergraduate

6+

Tuition fee and scholarships

One of the important factors when considering a master's degree is the cost of study. Luckily, there are many options available to help students fund their master's programme. Download your copy of the Scholarship Guide to find out which scholarships from around the world could be available to you, and how to apply for them.

In this guide you will find:
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Where to look for scholarship opportunities

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How to apply to scholarships relevant to you

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A list of available scholarships around the world

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A scholarship application checklist

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The mission of the University of Utah is to educate the individual and to discover, refine, and disseminate knowledge. As a major teaching and research university, the flagship institution of the Utah State System of Higher Education, the University of Utah strives to create an academic environment where the highest standards of scholarship and professional practice are observed and where responsibilities to students are conscientiously met. The University recognizes the mutual relevance and interdependence of teaching and research as essential components of academic excellence. It welcomes students who are committed to learning and conform to high academic standards. The right of free inquiry is zealously preserved; diversity is encouraged and respected; critical examination and creativity are promoted; and intellectual integrity and social responsibility are fostered. The University is fully committed to the goals of equal opportunity and affirmative action; which are designed to ensure that each individual is provided with the opportunity for full, unhampered, and responsible participation in ever aspect of campus life. Add in the U's spectacular mountain setting-- a one-of-a-kind environment -- and an extraordinary education is guaranteed.

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The mission of the University of Utah is to educate the individual and to discover, refine, and disseminate knowledge. As a major teaching and research university, the flagship institution of the Utah State System of Higher Education, the University of Utah strives to create an academic environment where the highest standards of scholarship and professional practice are observed and where responsibilities to students are conscientiously met. The University recognizes the mutual relevance and interdependence of teaching and research as essential components of academic excellence. It welcomes students who are committed to learning and conform to high academic standards. The right of free inquiry is zealously preserved; diversity is encouraged and respected; critical examination and creativity are promoted; and intellectual integrity and social responsibility are fostered. The University is fully committed to the goals of equal opportunity and affirmative action; which are designed to ensure that each individual is provided with the opportunity for full, unhampered, and responsible participation in ever aspect of campus life. Add in the U's spectacular mountain setting-- a one-of-a-kind environment -- and an extraordinary education is guaranteed.

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Undergrad programs